Marketing & Advertising Magazine

Paperblog Editor's Pick

• Will You Increase Sales Revenues by Marketing That You Take Payments...

  

  Will you market your company’s ability to make it easy for your customer to pay? I’m watching Google Wallet for their upcoming launch. A few months ago I wrote... Read more

  The 30 August 2011 by   Chrisbrown
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• The Sustainable Opportunity

  

  How saving the planet can help your business The profit motive is not flavor of the month. It’s blamed for a lot of things, not least environmental... Read more

  The 30 August 2011 by   Alanhargreaves
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• Live in London but Never Been to London: Waterloo & The Press Photographer’s...

  

  I have lived in London for about 4 years now and still don’t know any interesting things to do apart from the usual clubbing and pub night outs. But I’ve... Read more

  The 25 August 2011 by   George
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• Dear Sir: How Not To Approach Me

  

  About once a week, I get an email from someone asking about job openings or looking for feedback on their portfolio. And back in the spring, I sifted through... Read more

  The 24 August 2011 by   Happygrc
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• Mental Toughness and Business Performance

  

  What can we learn from sports psychology? My daughter is a showjumper. She recently competed in a major event at an international venue. She was up against a... Read more

  The 23 August 2011 by   Alanhargreaves
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• Marketplace Differentiation Starts with a Story. Your Story.

  

  Fluid boundaries are the mark of the social enterprise -- so enterprise messages must be ever more precise. And they must be distinguishable from those of othe... Read more

  The 22 August 2011 by   Mary Trigiani
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• Should You Create a Facebook Fan Page to Brand and Market Your Business?

  

  You may be considering creating a Facebook Fan page for your business. Before you do, think through these considerations: * Why? (“Because everyone else is” as... Read more

  The 18 August 2011 by   Chrisbrown
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• The Living Billboard: Honeyvomb

  

  The Living Billboard: "industrial riverside area of Argentina is in the process of being transformed into a vibrant greenspace with this innovative... Read more

  The 17 August 2011 by   Dotpattern
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• How Can You Quickly Identify Potential Cultural Problems Facing Your Global...

  

  It’s difficult just to create a strong brand within one culture, but understanding all the cultural dimensions needed for global branding and marketing can be a... Read more

  The 09 August 2011 by   Chrisbrown
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• What Type of Leader Can You Be?

  

  Start by managing what you manage well High profile leaders get a lot of attention. They are invariably media-savvy and articulate, able to glibly deliver... Read more

  The 09 August 2011 by   Alanhargreaves
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