Marketing & Advertising Magazine

Paperblog Editor's Pick

• Honesty in Radio

  

  You’ve got to be honest with yourself when you write a script.Take out a stopwatch. Don’t rush your read. Allow for breathing room. Fix what’s not working. (Tha... Read more

  The 10 January 2011 by   Happygrc
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• Another Example of Framing

  

  I've posted a few examples of how simple word choice can frame the way we think of things. Here's another example that I saw the other day and found really... Read more

  The 05 January 2011 by   Happygrc
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• Six Marketing Blogs That Help You Run Your Business

  There is a great deal of content floating around on the Internet about marketing, especially when it comes to incorporating social media into the traditional... Read more

  The 01 December 2010 by   Mary Trigiani
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