Marketing & Advertising Magazine

Paperblog Editor's Pick

• Chemical Bank Rakes In Viewers

  

  This is what I love to see – a business not talking about features that every other competitor can offer or some generic headline about how they’re #1. Instead... Read more

  The 02 November 2011 by   Thehangline
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• Why Use Social Media Marketing?

  

  Social Media Marketing through sites like Facebook and Twitter has taken the business world by storm, bringing a whole new and exciting dimension to on-line... Read more

  The 31 October 2011 by   Localdirect
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• Hard Times for Capital Ideas

  

  Is your great idea ready to roll? It’s tough raising funds for new ventures right now. The market for startup capital is being squeezed at both ends. On... Read more

  The 18 October 2011 by   Alanhargreaves
  NONE, NONE, NONE

• Want a More Collaborative Enterprise?

  

  Make a simple start: encourage joint responsibility. Collaboration might be the buzz word of the moment but “command and control” is still around... Read more

  The 11 October 2011 by   Alanhargreaves
  NONE, NONE, NONE

• Nine Ways You Can Help Job Hunters and Boost Your Own Marketing

  

  The economy is in recovery. Innovation is happening, and this crash is going to help in the long run. Position your company for that long run. Even if you... Read more

  The 10 October 2011 by   Mary Trigiani
  NONE

• I Can't Say Negative Words Aren't Bad

  

  There are those who believe you shouldn't use negative words in advertising because it will repel the audience and decrease sales. This philosophy isn't... Read more

  The 05 October 2011 by   Happygrc
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• Marketing Lessons From a Fruit Vendor

  

  Last week I had the opportunity to visit Pike Place in Seattle. Among all the cool things they have there, one of their most common features is the fresh produc... Read more

  The 04 October 2011 by   2centsricher
  NONE, NONE

• Add Some Risk to Your Career Or Business

  Why you should dabble A career and a business have a lot in common. Both are the focus of your working life; both largely determine your financial position;... Read more

  The 04 October 2011 by   Alanhargreaves
  NONE, NONE, NONE

• Directors Reels and Student Books

  

  This is a room in my agency full of directors reels. Each one of those DVDs on the shelves feature anywhere from one to six different directors. And each... Read more

  The 29 September 2011 by   Happygrc
  NONE

• Struggling with Tough Times? Try Leadership

  

  A case for crisis management? Taking off on a short flight 20 years ago, our plane lost part of its landing gear. There was a loud explosion; the aircraft liste... Read more

  The 27 September 2011 by   Alanhargreaves
  NONE, NONE, NONE