Marketing & Advertising Magazine

Paperblog Pick in Marketing & Advertising

Marketing to Teenagers: Facebook Fail

Teenagers introduced us to Facebook and now they are moving on. Just 23 percent of teens think Facebook is the most important social site, down from 42 percent from a year ago,... Read more

Marketing Women: Endorser Starring “You”

Paperblog Pick in Marketing & Advertising

Marketing to Women: Endorser Ads Starring “You”

Are you an unwitting testimonial in a social ad? You might be. Google is just the latest to roll out “shared endorsements”, which post users of Google+ and Gmail as endorsers of... Read more

LATEST ARTICLES BY PAPERBLOGGERS

Video #Content is King.

This week I posted a Facebook note about the law, this was after I had a stressful but triumphant run in with the magistrates court. Read more

The 25 October 2013 by Brawilly
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Trustability: The New Normal for Business

Don Peppers, author of Extreme Trust: Honesty as a Competitive Advantage, kicked off his presentation at DemandCon’s Boston event this week talking about... Read more

The 04 October 2013 by Shellykramer
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Blogging for Business: A Must-Have Editing Checklist

Unless you’re dead, you’ve doubtless heard the phrase, “content is king.” There’s a reason that people spin this line, which, I mean, who are we kidding, has... Read more

The 31 October 2013 by Shellykramer
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How Press Releases Have A Negative Impact on SEO

If you’ve written and distributed an online press release, you’ve probably taken some additional steps to optimize your content for higher SEO visibility, much... Read more

The 01 October 2013 by Shellykramer
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Submarine Surfaces in the Middle of a City Street in Milan

Yesterday, a giant submarine has surfaced in the middle of a busy city street in Milan. People in the city were totally freaked out. My first thought was “Damn.... Read more

The 02 October 2013 by Nrjperera
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Marketing to Teenagers: Facebook Fail

Teenagers introduced us to Facebook and now they are moving on. Just 23 percent of teens think Facebook is the most important social site, down from 42... Read more

The 30 October 2013 by Jamiedunham
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Greenwashing: Are You a Co-Conspirator?

Marketers bombard us with claims every day: “Bigger,” “better,” and of course, “cheaper.” But have you also heard “greener?” What about “greenwashing?” Have... Read more

The 21 October 2013 by Shellykramer
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Marketing to Women: The Female Shopping Brain

The difference between male and female brains has long been acknowledged by most of us. But now there seems to be scientific truth to the idea. Read more

The 09 October 2013 by Jamiedunham
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Congratulations Kip Marlow, Top 100 Small Business Influencer of 2013!

Congratulations to Kip Marlow, author of The Entrepreneurs – Success and Sacrifice and host of the Entrepreneurs Club Radio show. Read more

The 11 October 2013 by Chrisbrown
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Six Hot Website Design Trends for 2014

The web turned 20 this year. And as all young adults discover, it’s time to look a little more sophisticated. If your website still is full of teenage angst,... Read more

The 01 October 2013 by Marketingtango
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