Marketing & Advertising Magazine

Paperblog Pick in Marketing & Advertising

Catholic School Billboards Inspire with Some Harsh Truth

As the proud father of a 4-year-old daughter, I sometimes worry about the message she might learn from fairy tales and Disney movies. Mainly, that she needs a man to “rescue” her o... Read more

Google Hummingbird Wake-up Call Better Content Marketing

Paperblog Pick in Marketing & Advertising

Google Hummingbird is a Wake-up Call for Better Content Marketing

“Google Hummingbird algorithm means users will now receive search results that are closer to the intent and meaning behind a search query, rather than simply the keywords... Read more

LATEST ARTICLES BY PAPERBLOGGERS

Are These Commonly Held Myths Holding Back Your Video Marketing?

Misconceptions about the creation, quality and consumption of online video is costing B2B companies in missed leads and lost opportunities, according to a recen... Read more

The 07 November 2013 by Marketingtango
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#Socialmedia Will Play a Huge Role in South Africa’s 2014 National Elections

South Africa is months away from its 4th national democratic elections, which should be taking place before the middle of 2014. Read more

The 25 November 2013 by Brawilly
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Wearable Technology: The Future is Here

Are you old enough to remember when mobile phones were hard-wired into cars? Or better yet, when people carried them around in super chic bags? Read more

The 11 November 2013 by Shellykramer
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Optimizing Images on Instagram for Better Impact

Are you using Instagram as part of your social media marketing efforts? Want better interaction and engagement with your images? One thing’s for sure: you’re no... Read more

The 16 November 2013 by Shellykramer
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The Constant Battle Between Pepsi and Coke – Even on Halloween

A humorous ad for Pepsi that reflects the brand’s competitive relationship with Coca-Cola has been making rounds during Halloween. I think its a funny ad... Read more

The 03 November 2013 by Nogarlicnoonions
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Fuel Your Fundraising With Inbound Marketing

Where have all the donors gone? The reality is that potential donors abound, but nonprofits aren’t reaching them in an effective way. Read more

The 05 November 2013 by Shellykramer
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10 Top Rated Marketing Books

Are you searching for the Top Marketing Books? Then Here we give you the 10 Top Rated Marketing Books Which is One of the best and smartest ways to market your... Read more

The 04 November 2013 by Zafar
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Hero Pepsi and Coca Cola

On the occasion of Halloween, last week Pepsi posted a picture where a Pepsi can stands with a Coca-Cola cape. Coca-Cola seemed not to cope with this print ad s... Read more

The 05 November 2013 by Vecie78
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Marketing Consultants…they Like to Watch.

Marketing consultants like to observe company brand positioning and how it changes over time. We like to compare the efforts of those companies with explicitly... Read more

The 18 November 2013 by Tmn
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BMA Event: 5 Steps to Creating an Actionable Content Marketing Strategy

If you’re like just about every other marketer you’ve likely heard (about a thousand times) that content is king. If you want to know more about developing... Read more

The 20 November 2013 by Shellykramer
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