Marketing & Advertising Magazine
Paperblog Editor's Pick
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Protecting Your Business When ‘Doing’ Digital
‘Doing Digital’ The advances in digital technologies are heralding an exciting time for businesses, as customers become more connected and... Read more
The 13 January 2014 by Discerningdigital
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20 Amazing Social Media Statistics to Guide You in 2014
As we discovered in a recent post the world of Digital Marketing is Always Changing – 2013 saw much change, and predictions for digital marketing trends in... Read more
The 13 January 2014 by Andykinsey
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Catholic School Billboards Inspire with Some Harsh Truth
As the proud father of a 4-year-old daughter, I sometimes worry about the message she might learn from fairy tales and Disney movies. Mainly, that she needs a... Read more
The 13 November 2013 by Thehangline
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Google Hummingbird is a Wake-up Call for Better Content Marketing
“Google Hummingbird algorithm means users will now receive search results that are closer to the intent and meaning behind a search query, rather than simply th... Read more
The 06 November 2013 by Scotcombs
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Mobile Ad Spending Rises 145% in Six Months
Internet advertising is going gangbusters this year, especially mobile ad spending. The amount of advertising spending on smart phones and tablets has risen to... Read more
The 06 November 2013 by Marketingtango
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Fuel Your Fundraising With Inbound Marketing
Where have all the donors gone? The reality is that potential donors abound, but nonprofits aren’t reaching them in an effective way. Read more
The 05 November 2013 by Shellykramer
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The Constant Battle Between Pepsi and Coke – Even on Halloween
A humorous ad for Pepsi that reflects the brand’s competitive relationship with Coca-Cola has been making rounds during Halloween. I think its a funny ad... Read more
The 03 November 2013 by Nogarlicnoonions
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Marketing to Teenagers: Facebook Fail
Teenagers introduced us to Facebook and now they are moving on. Just 23 percent of teens think Facebook is the most important social site, down from 42... Read more
The 30 October 2013 by Jamiedunham
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Marketing to Women: Endorser Ads Starring “You”
Are you an unwitting testimonial in a social ad? You might be. Google is just the latest to roll out “shared endorsements”, which post users of Google+ and Gmai... Read more
The 27 October 2013 by Jamiedunham
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5 Truths and Integrating Social Business in Your Organization
During the recent Expion Social Business Summit in Raleigh, I got a chance to see Michael Brito present—and he didn’t disappoint. Read more
The 24 October 2013 by Shellykramer
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