Marketing & Advertising Magazine

LATEST ARTICLES BY PAPERBLOGGERS

• Disappearing Cat for Creative Smiles Dental Group

  

  In an effort to put our money where our mouth is, my co-editor Chad Hutchison submits a new backlit billboard for Creative Smiles.These guys are one of those... Read more

  The 15 March 2011 by   Thehangline
  NONE

• The Importance of Hobbies

  

  This guest post was written by Erin Eby, art director and co-founder of Cocktail, a boutique in Geneva, Switzerland.When I found myself between jobs, I decided... Read more

  The 30 March 2011 by   Happygrc
  NONE, NONE

• Live Young with Evian Billboards

  

  I think we all understand the health benefits of drinking water, so it can be hard to create an ad campaign that makes those benefits seem new and interesting. Read more

  The 22 March 2011 by   Thehangline
  NONE

• Proxi Launched Via Outdoor

  

  As a creative at an outdoor company, you probably won’t get to work on new product launch campaigns. But Tina Rataj, art director at Adams Outdoor Advertising i... Read more

  The 11 March 2011 by   Thehangline
  NONE

• Highway Tennis Billboards

  

  In a continuing effort to show you that we know what we’re talking about here at The Hangline, our own Todd Turner submitted this piece/pieces he created for th... Read more

  The 30 March 2011 by   Thehangline
  NONE

• Billboard With Live Cockroaches for Terminix

  

  I’ve seen gruesome car crash billboards, blood-splattering billboards, missing-extremities billboard, but this one might be the most disgusting. Read more

  The 16 March 2011 by   Thehangline
  NONE

• Pepsi Raises the Competition with Coca-Cola

  

  Trying to stake a key environmental claim before main competitor Coca-Cola in the cut throat beverage industry, PepsiCo recently announced a 100 percent... Read more

  The 29 March 2011 by   2ndgreenrevolution
  NONE, NONE, NONE

• Saint Luke’s Health Teases Kansas City

  

  We’ve featured healthcare outdoor advertising from BVK before, and now they’re back with some more stellar creative. This time it’s in the form of... Read more

  The 30 March 2011 by   Thehangline
  NONE

• Limitless’s Advertising Goes Unconventional

  

  Usually movies are pushed before their releases with TV ads, cinema ads, newspapers, magazines and all other media channels we are used to seeing. Well the movi... Read more

  The 12 March 2011 by   George
  

• How Campaignable is Your Campaign?

  

  There are people who would argue, and probably rightly so, that the "new media" makes the traditional concept of campaigns less important. Used to be that it wa... Read more

  The 10 March 2011 by   Happygrc
  NONE