Video: Shell, Yeah! (How Patagonia Made a Waterproof Shell from Recycled Materials)

Some of the biggest stories to come out of the outdoor industry over the past few years have revolved around the use of recycled materials to create more environmentally friendly products. This video takes that story to the next level by giving viewers a behind the scenes look at the technology, research, and innovation that had to come together in order for Patagonia to make the world's first waterproof jacket made completely from recycled materials. That's a monumental achievement that deserves to be celebrated.