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LATEST ARTICLES ( 703 )

• Is Clickable Paper’s Story Waiting to Be Written?

  

  November 19, 2015 0 Email This Post Print This Post Is Clickable Paper’s Story Waiting to be Written? When is a mailer not just a mailer? When it’s printed on... Read more

  Posted on 19 November 2015 BUSINESS, MARKETING & ADVERTISING

• How To Write More Effective PPC Search Ads

  

  November 18, 2015 0 Email This Post Print This Post How To Write More Effective PPC Search Ads Those little text ads that show up in your search results look... Read more

  Posted on 18 November 2015 BUSINESS, MARKETING & ADVERTISING

• Doritos Crashes One Last Time

  

  November 17, 2015 0 Email This Post Print This Post Doritos Crashes One Last Time Crowdsourcing was a brand new buzzword back in 2006. Read more

  Posted on 17 November 2015 BUSINESS, MARKETING & ADVERTISING

• Web Presence: the Latest Trust-Busting Turnoffs

  November 12, 2015 0 Email This Post Print This Post Web Presence: the Latest Trust-Busting Turnoffs Ask any integrated marketer: when trying to engage... Read more

  Posted on 12 November 2015 BUSINESS, MARKETING & ADVERTISING

• Are Bad Phone Numbers Holding Back Sales?

  

  November 10, 2015 0 Email This Post Print This Post Are Bad Phone Numbers Holding Back Sales? The key to making data actionable may just be a phone call away. Read more

  Posted on 10 November 2015 BUSINESS, MARKETING & ADVERTISING

• WestJet’s ‘Christmas Miracle’: Takeaways from a Timeless Holiday Classic

  

  November 5, 2015 0 Email This Post Print This Post WestJet’s ‘Christmas Miracle’: Takeaways from a Timeless Holiday Classic Whether you tickle their funny bone... Read more

  Posted on 05 November 2015 BUSINESS, MARKETING & ADVERTISING

• Is Human Signage Effective?

  

  November 4, 2015 0 Email This Post Print This Post Is Human Signage Effective? Motion attracts attention. It’s a proven dynamic in nature. Read more

  Posted on 04 November 2015 BUSINESS, MARKETING & ADVERTISING

• Getting Visual with Vine and Snapchat

  

  November 3, 2015 0 Email This Post Print This Post Getting Visual with Vine and Snapchat With so many options for visual marketing through social networks... Read more

  Posted on 03 November 2015 BUSINESS, MARKETING & ADVERTISING

• Five Elements of Direct Marketing Success

  

  October 29, 2015 0 Email This Post Print This Post Five Elements of Direct Marketing Success Integrated marketers know that successful direct marketing... Read more

  Posted on 29 October 2015 BUSINESS, MARKETING & ADVERTISING

• How ASO Puts Your Mobile App on the Map

  

  October 27, 2015 0 Email This Post Print This Post How ASO Puts Your Mobile App on the Map Hey integrated marketers, how’s this for a staggering stat: 200... Read more

  Posted on 27 October 2015 BUSINESS, MARKETING & ADVERTISING

• Use Data To Visualize Your Content Strategy

  

  October 22, 2015 0 Email This Post Print This Post Use Data To Visualize Your Content Strategy When looking at a laundry list of numbers and stats, raw... Read more

  Posted on 22 October 2015 BUSINESS, MARKETING & ADVERTISING

• What Customers Expect From Small Business Websites

  

  October 21, 2015 0 Email This Post Print This Post What Customers Expect From Small Business Websites It’s no surprise that consumers generally prefer to shop... Read more

  Posted on 21 October 2015 BUSINESS, MARKETING & ADVERTISING

• Hungry for Marketing, Grocer Goes Belly Up

  

  October 20, 2015 0 Email This Post Print This Post Hungry for Marketing, Grocer Goes Belly Up If you don’t think that marketing–integrated or otherwise–nourishe... Read more

  Posted on 20 October 2015 BUSINESS, MARKETING & ADVERTISING

• What You Can Learn About Content Marketing From a Danish Bank

  

  October 15, 2015 0 Email This Post Print This Post What You Can Learn About Content Marketing From a Danish Bank This is the story of a bank that turned itself... Read more

  Posted on 15 October 2015 BUSINESS, MARKETING & ADVERTISING

• Seven Tips for the Jolliest Holiday Shopping Signage

  

  October 14, 2015 0 Email This Post Print This Post Seven Tips for the Jolliest Holiday Shopping Signage The happiest sound retailers can hear this time of year... Read more

  Posted on 14 October 2015 BUSINESS, MARKETING & ADVERTISING

• Study Finds Native Video Ads Drive Sales Lift

  

  October 13, 2015 0 Email This Post Print This Post Study Finds Native Video Ads Drive Sales Lift Last year, a Vidyard study among business-to-business integrate... Read more

  Posted on 13 October 2015 BUSINESS, MARKETING & ADVERTISING

• Integrated Marketing Lessons Learned from Surviving a Natural Disaster

  

  October 8, 2015 0 Email This Post Print This Post Integrated Marketing Lessons Learned from Surviving a Natural Disaster During a natural disaster, the last... Read more

  Posted on 08 October 2015 BUSINESS, MARKETING & ADVERTISING

• Focus on These 5 Areas to Sharpen Social Media Marketing

  

  October 7, 2015 0 Email This Post Print This Post Focus on These 5 Areas to Sharpen Social Media Marketing After years of encouragement from this blog and... Read more

  Posted on 07 October 2015 BUSINESS, MARKETING & ADVERTISING

• Birthday Email Greetings Grant ROI Wishes

  

  October 6, 2015 0 Email This Post Print This Post Birthday Email Greetings Grant ROI Wishes By now, most integrated marketers know that email marketing is one o... Read more

  Posted on 06 October 2015 BUSINESS, MARKETING & ADVERTISING

• Your Guide to Buying Holiday Business Gifts

  

  October 1, 2015 0 Email This Post Print This Post Your Guide to Buying Holiday Business Gifts If you’re among the eight out of 10 businesses that give holiday... Read more

  Posted on 01 October 2015 BUSINESS, MARKETING & ADVERTISING