Marketing & Advertising Magazine
Should You Create a Facebook Fan Page to Brand and Market Your Business?
You may be considering creating a Facebook Fan page for your business. Before you do, think through these considerations: * Why? (“Because everyone else is” as an answer went out i... Read more
How Can You Quickly Identify Potential Cultural Problems Facing Your Global Branding and Marketing Program?
It’s difficult just to create a strong brand within one culture, but understanding all the cultural dimensions needed for global branding and marketing can be an enormous task. Las... Read more
LATEST ARTICLES BY PAPERBLOGGERS
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Remembering September 11th on Digital Billboards
We just got word that Rob Jackson at Extra Credit Projects designed some public service ads to remember September 11th. The designs are available in several... Read more
The 30 August 2011 by Thehangline
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Good Times with Snooty Old Farts
These days, I mean especially these days, it’s enjoyable to poke fun at rich people. Personally, I’ve always enjoyed it. These are great examples of how the... Read more
The 03 August 2011 by Thehangline
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10 Outdoor Ads with Teeth
To celebrate Shark Week, I’ve compiled a list of shark-related outdoor ads. Let me clarify this is just a list and not a “best of” sort of list. As you’ll see,... Read more
The 02 August 2011 by Thehangline
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The Living Billboard: Honeyvomb
The Living Billboard: "industrial riverside area of Argentina is in the process of being transformed into a vibrant greenspace with this innovative... Read more
The 17 August 2011 by Dotpattern
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Mental Toughness and Business Performance
What can we learn from sports psychology? My daughter is a showjumper. She recently competed in a major event at an international venue. She was up against a... Read more
The 23 August 2011 by Alanhargreaves
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Up Close and Personal at Woodland Park Zoo
While perusing the sites of some of my favorite agencies, I stumbled upon this outdoor advertising campaign for Woodland Park Zoo by Wong Doody Crandall Wiener. Read more
The 08 August 2011 by Thehangline
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What Type of Leader Can You Be?
Start by managing what you manage well High profile leaders get a lot of attention. They are invariably media-savvy and articulate, able to glibly deliver... Read more
The 09 August 2011 by Alanhargreaves
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Four Quotes from Steve Jobs On Advertising
1. Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they... Read more
The 31 August 2011 by Happygrc
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The Sustainable Opportunity
How saving the planet can help your business The profit motive is not flavor of the month. It’s blamed for a lot of things, not least environmental... Read more
The 30 August 2011 by Alanhargreaves
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Should You Create a Facebook Fan Page to Brand and Market Your Business?
You may be considering creating a Facebook Fan page for your business. Before you do, think through these considerations: * Why? (“Because everyone else is” as... Read more
The 18 August 2011 by Chrisbrown
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Previous Editor's Picks
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Good Times with Snooty Old Farts
The 03 August 2011 Business
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10 Outdoor Ads with Teeth
The 02 August 2011 Business, Entertainment, TV & Video