• Daisybutter

    Daisybutter is an oddly titled style journal by Michelle Chai. Combining the fun and fervour of being an impulse buying journalist and copywriter, with reflective oddments that lead to buyers' remorse.


  • On Time | #TakeTime

    Time #TakeTime

    Throughout my early twenties, and I suppose my misguided late teens, I was of the quiet assumption that things fell into place at a certain time. That it’d be... Read more

    Posted on 09 October 2017 FASHION, LIFESTYLE
  • Sundaze 63


    I thought this week that I’d integrate my Sundaze and ‘Petite joys’ posts together into one slow Sunday read. I’ve not much to report on aside from a little... Read more

    Posted on 08 October 2017 FASHION, LIFESTYLE
  • Introducing Tartle Copywriting

    Introducing Tartle Copywriting

    A year and a half deep into taking it ‘full time’, I finally managed to take enough time out last month to rebrand my freelance business. Read more

    Posted on 07 October 2017 FASHION, LIFESTYLE
  • My Glossier Faves

    Glossier Faves

    Let’s face it, the brand on almost everybody’s lips (figuratively and literally) is Glossier. The brainchild of Into The Gloss editor and former The Hills... Read more

    Posted on 05 October 2017 FASHION, LIFESTYLE
  • Recently Reading

    Recently Reading

    My recent library membership has led to me resurrecting my love for reading new titles and I can’t even begin to explain to you how good it feels. Read more

    Posted on 04 October 2017 FASHION, LIFESTYLE
  • Autumn Love Letters

    Autumn Love Letters

    September, 2017. Little Venice, London. The month of September brought with it a welcome chill, brisk to the bones after an August that was heavy with heat. Read more

    Posted on 02 October 2017 FASHION, LIFESTYLE
  • Sundaze 62 + My October To-Do List

    Sundaze October To-Do List

    Oh October, you’re really something. I woke up this morning to raindrops tip-tapping, pitter-pattering on my windowpanes, threatening to disturb my plans for a... Read more

    Posted on 01 October 2017 FASHION, LIFESTYLE
  • How To Enjoy Spending Time With Yourself

    Enjoy Spending Time With Yourself

    If I had to name one take-away from my twenties thus far, it’s that spending time with yourself is a) completely okay, and b) quite the luxury. Read more

    Posted on 29 September 2017 FASHION, LIFESTYLE
  • The Perfect Autumn Dress

    Perfect Autumn Dress

    For as long as I can remember, I’ve dreamed of finding the elusive ‘perfect autumn dress’. It’d be a dark floral - inky as the early nightfall, it’d have... Read more

    Posted on 27 September 2017 FASHION, LIFESTYLE
  • Sundaze 61


    Hello you! I took a small breather from all things Daisybutter this week and it’s felt pretty good. Last weekend I was beating myself up for not being ‘devoted... Read more

    Posted on 24 September 2017 FASHION, LIFESTYLE
  • Why You Should Join Your Local Library

    Should Join Your Local Library

    Right at the very end of August, I decided to join my local library again. I’d just popped into WHSmith to peruse the bestsellers shelf and after noting down... Read more

    Posted on 19 September 2017 FASHION, LIFESTYLE
  • Sundaze 60


    I’ve got a serious case of the Sundays today. You know, that feeling of impending early mornings and no more carefree bottomless brunches and having to dress... Read more

    Posted on 17 September 2017 FASHION, LIFESTYLE
  • Trying Ace & Tate Frames!

    Trying Tate Frames!

    I’ve been on the hunt for a new pair of frames for absolutely ages. My current frames have been in action since August 2016 and whilst I’m pretty happy with... Read more

    Posted on 15 September 2017 FASHION, LIFESTYLE
  • What I’ve Been Watching Lately

    What I’ve Been Watching Lately

    Somehow, I managed to skim almost all the way through August without watching a single thing. Madness, I tell you! Life along with work meant that my spare... Read more

    Posted on 12 September 2017 FASHION, LIFESTYLE
  • Petite Joys

    Petite Joys

    I can hardly believe that we’re a week (and then some) deep into September. This favourite month of mine, but then aren’t they all? Read more

    Posted on 10 September 2017 FASHION, LIFESTYLE
  • Ready for It


    How could I resist sharing an outfit during Taylor Swift new release period without including an appropriate title? For old times’ sake, it just had to be done. Read more

    Posted on 06 September 2017 FASHION, LIFESTYLE
  • These, September Wishes

    These, September Wishes

    It’s been a day of hours, hours drifting from task to task, ticking things off slowly but surely and all in good time. What a novelty it is to log off for the... Read more

    Posted on 01 September 2017 FASHION, LIFESTYLE
  • The Things I Do, Everyday

    Things Everyday

    Whilst I absolutely love adventures and travel and the spontaneity of everyday life, at the crux of things, I’m a creature of habit. Read more

    Posted on 30 August 2017 FASHION, LIFESTYLE
  • A Peek at My Shopping Saved Lists

    Peek Shopping Saved Lists

    It’s Sod’s Law that when you have no money, the stores are alive with the sound of excellent offerings. Because I’m kind of in the market for some cute new... Read more

    Posted on 28 August 2017 FASHION, LIFESTYLE
  • Sundaze 59


    Hello Sunday, and a very happy Bank Holiday weekend to you! I can hardly believe that August is almost completely done and dusted; we’re on the brink of... Read more

    Posted on 27 August 2017 FASHION, LIFESTYLE