Thehangline
MY BLOGS
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The Hangline
http://www.thehangline.com/
A resource for creative and effective outdoor advertising.
LATEST ARTICLES ( 134 )
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10 Outdoor Ads with Teeth
To celebrate Shark Week, I’ve compiled a list of shark-related outdoor ads. Let me clarify this is just a list and not a “best of” sort of list. As you’ll see,... Read more
Posted on 02 August 2011 BUSINESS, ENTERTAINMENT, MARKETING & ADVERTISING, TV & VIDEO -
Magic Floating Billboard for Low Calorie Sweetener
Holy hell, this is incredible! I’ve seen floating elements on billboards before but never an entire billboard. This clever stunt for the Indian sweetener brand... Read more
Posted on 01 August 2011 BUSINESS, MARKETING & ADVERTISING -
Reagan Outdoor Announces “Austin Art Boards” Winners
Back in June, we wrote about the Austin Art Boards contest call for entries. And now Reagan is back to announce the winners. There are a few of things that... Read more
Posted on 28 July 2011 ART & DESIGN, CULTURE, MARKETING & ADVERTISING -
Hunny-Covered Billboard
What? A movie billboard without the obligatory shot of the star looking tough holding a gun? Thank god. This board advertising the new Winnie the Pooh movie is... Read more
Posted on 27 July 2011 ENTERTAINMENT, MARKETING & ADVERTISING, MOVIES -
Conserving Water with a Good Unibrow Joke
Our pals at Sukle and Denver Water have teamed up for another summer of fun outdoor advertising. This time, they’re showing us how much we over-water our lawns... Read more
Posted on 29 June 2011 BUSINESS, MARKETING & ADVERTISING -
Butt Joke Billboard Rejected
In order to raise awareness of colon cancer screening, the Yakima Health District used grant money to run a billboard campaign. While the creative could have... Read more
Posted on 28 June 2011 BUSINESS, MARKETING & ADVERTISING -
New Subscription Provider and Options
Since we started back in December 2010, we’ve gained 125 Twitter followers, 80 fans on Facebook and 127 RSS subscribers (28 of which subscribe by email). Read more
Posted on 16 June 2011 BUSINESS, MARKETING & ADVERTISING -
It’s Bo Time in Charleston
Courtesy of Todd Turner and Laura Sanders of Adams Outdoor Advertising, some spectacular Bojangle’s creative. Two very different execution styles, both very... Read more
Posted on 10 June 2011 BUSINESS, MARKETING & ADVERTISING -
Papaya King Does LA
I lived in LA for 8 years, and one of the things that was always so interesting to me about the place is that only about 1 out of every 100 people you meet is... Read more
Posted on 09 June 2011 BUSINESS, MARKETING & ADVERTISING -
Short Billboard for a Short Film Fest
Here’s an interesting idea from agency doug & serge, make your poster copy the same attributes as your event. The Worldwide Short Film Festival showcases…... Read more
Posted on 07 June 2011 BUSINESS, MARKETING & ADVERTISING -
Reagan Outdoor Promoting Local Artists on Billboards
Reagan Outdoor and the Austin Visual Arts Association are teaming up to promote ten local artists on billboards for up to two years. Read more
Posted on 06 June 2011 BUSINESS, MARKETING & ADVERTISING -
Lexus CT200h Projection on Roosevelt Hotel
Projections seem to be all the rage these days. And for good reason. They’re not just outdoor ads; they’re events. For the launch of their hybrid CT200h model,... Read more
Posted on 03 June 2011 BUSINESS, MARKETING & ADVERTISING -
MINI Uses Existing Billboards to Create New Billboards
The concept here is that Mini has stripped out the superfluous things in its cars and build only what is necessary. So when it came to an outdoor campaign,... Read more
Posted on 30 May 2011 BUSINESS, MARKETING & ADVERTISING -
McDonalds Fruit Collision
Driving down I-26 in Charleston, if you’re looking at billboards, you will see something peculiar happen. From out of the blue, a lemon flies into your field... Read more
Posted on 27 May 2011 BUSINESS, MARKETING & ADVERTISING -
125 Years Worth of Coca-Cola Projected on Their Own Building
At the Coca-Cola headquarters in Atlanta, GA, the building is covered on all four sides by white sheets. At night, they project a montage of highlights from... Read more
Posted on 09 May 2011 BUSINESS, MARKETING & ADVERTISING -
Spa Billboard Gets Improved By Censorship
Here’s an interesting one to ponder over the weekend. BJ Grand Salon and Spa in Jerome, IL posted this billboard featuring a nude woman with her naughty-bits... Read more
Posted on 06 May 2011 BUSINESS, MARKETING & ADVERTISING -
Billboard Screw-Up Not a Screw-Up
Oh, crap. Billboards in Wisconsin were posted upside-down. Stupid outdoor companies. Actually, the campaign is the brainchild of Serve Marketing for Adoption... Read more
Posted on 04 May 2011 BUSINESS, MARKETING & ADVERTISING -
Art. Good. Beer. Good.
To celebrate their 25-year involvement with the art community, Beck’s beer, with the help of Posterscope’s Hyperspace division, created these murals in... Read more
Posted on 29 April 2011 BUSINESS, MARKETING & ADVERTISING -
Will and Kate Love Notes from Post-It
At this point, we could hate on every advertiser that’s trying to co-op the Royal Wedding for their own gain, but this execution from OgilvyAction for Post-It... Read more
Posted on 27 April 2011 BUSINESS, MARKETING & ADVERTISING -
Thor Brings Down the Hammer
Finally, a movie billboard that isn’t just a star shot and a giant title. Oh, wait. They did that too. I guess it’s just required. But kudos to the studio and... Read more
Posted on 26 April 2011 BUSINESS, MARKETING & ADVERTISING