I've never been a fan of eyeliner as my eyes can be sensitive. But this eyeliner is the best I have tried so far. It is soft and applies very smoothly. It is not quite as pigmented as I would like because I have to go across my eye two or three times to get the desired effect, but it has not been a problem. It is also easy to blend, which can be a difficult thing to find in an eyeliner. The color is also great. It is the perfect brown, especially if you have blue eyes. This brown has a slight red tint to it, so it will make blue eyes pop. The best part is that it stays put all day, and stays where you actually put it. One end has a smudge for easy smudging, which is a nice feature. I have used this liner quite a few times since I bought it, and I love it. I have experienced no irritation and it would be a great option for sensitive eyes. This liner has beeswax to help it apply smoothly and Vitamin E for the benefit of added antioxidants. This product is $13.00, so it is not cheap but is less expensive than what you would get from Sephora or department stores. I think it is worth every penny and will last a long time. Another winner from The Body Shop =)