Color
So Cute is described as a sheer ballet pink, which is spot on. In other words, it is a pale pink. I absolutely love the color and find it flattering on my fair skin. A lot of times, colors that are classified as a pale pink are not very flattering on me and looks like a throw back to the 50s. Nothing wrong with that if you can pull it off. It is very similar to another color I love by Lancome called Love It! Love It is just darker, and as much as I like So Cute, I like Love It a little more.
Texture, Finish and Staying Power
This lipstick has a creamy and smooth texture. It initially felt great on my lips, and actually felt a little moisturizing. After a 4-5 hours, I noticed that my lips did feel just a little dry, but nothing bad. The texture is a little glossy, which is not something I am fan of. As with most lippies that have a glossy finish, the staying power is pretty much crap. I would say the staying power is around 3-4 hours and I like my lipsticks to last at least 5 hours.
Packaging
I really like the packaging. It is very simple and made of a black, sturdy plastic. "Sephora" is written along the bottom. The bottom of the tube shows the actual shade (not the name) of the lipstick. Another aspect that I like is that they put the name of the shade and the lipstick on the inside
Cap taken off.
Bottom of the tube.
The price is $12, which is $10 less than my similar favorite, Love It. However, I find the quality of Love It to be better and it does not have a glossy finish. I would give this a 3.5/5 because of the poor staying power, slightly drying effect and the fact that I a not a fan of glossy lipsticks.
Have you ever tried any of Sephora's lipsticks? What did you think?
