While the chance to go to the grocery store to enjoy a hot cup of designer coffee, taste the new cheeses at the deli department while listening to the perfectly customized soundtrack (with no set time limit) is right up my alley for a fun way to spend my Saturday, it’s not normally the case or the most important part of my trip.
As a mom, I’m on the move and most occasions you’ll see my whip into the store with five minutes to complete a 30-minute trip. And that’s really hard when you are a label reader like me; picking up each product and flipping it over to check out the calories, the fat and how best I can squeeze in the most nutrition into what my family eats and drinks. Unfortunately, if you multiply the number of goods in my cart to the amount of time it takes to find the item, pick it up, turn it over and read the stats…well this mom doesn't have time for that and probably neither do you.
The grocery store experience has come a long way, but the Facts Up Front initiative is one of the best upgrades yet. A voluntary initiative led by the Grocery Manufacturers Association in 2011, Facts Up Front brings important information from the Nutrition Facts panel (normally found on the side or back of the label) and displays it in a simple and easy-to-use format on the front of food and beverage products.
Specifically, the Facts Up Front label displays four basic icons: calories, saturated fat, sodium and sugars, representing the key nutrients for which dietary guidance recommend limiting consumption in the diet as determined by the Food and Drug Administration.
FACTS UP FRONT LABEL EXAMPLE
Just check out this helpful video on how to save time and money with Facts Up Front.
The Facts Up Front website http://www.factsupfront.org also contains interactive tools like a nutrition calculator, an interactive label, a nutritional interactive quiz, shopping tips, and delicious recipes.
With the Nutrition Calculator, in five simple questions the calculator provides caloric intake, along with the suggested amounts of daily nutrients needed for each day, including fiber, protein and Vitamin C. This way you can determine your estimated daily nutrient needs for themselves and their family members in order to maintain a wholesome diet and weight. Then with that knowledge head to the grocery store to find the Facts Up Front labels that match the recommended nutritional values.
The Facts Up Front program is growing with more than 50 manufacturers, retailers and wholesalers voluntarily implementing this special labeling on their branded and private label products including Nestle, Post Foods, Ocean Spray, PepsiCo, Campbell’s, General Mills, Coca-Cola, Kellogg’s, Kraft, and Heinz as well as retailers like Kroger. For a full list of Facts Up Front partners, visit http://factsupfront.org/Partners.
While there’s no technology developed to keep your refrigerator and pantry stocked with all the healthy and delicious products all time without going to the grocery store, the Facts Up Front initiative does make it easier and quicker to be informed and choose the right items for your family when you do go.
Then you might still have time and money for that latte when you’re done.What’s your family’s healthiest go-to meal?
“This is a sponsored post written by me on the behalf of the Facts Up Front program.”
