– note: this is a paraphrased and shortened reproduction of the press release I received and is for sharing / informational purposes only. Product review to come soon! –
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Introducing new additions to the Lotus Youth range
Fresh Beauty announces new additions to its Lotus Youth range
This lightweight formula illuminates the eye area while delivering 24-hour moisture for a radiant, youthful glow. Fresh’s Super 7 Complex , which contains polyphenol-rich lotus, combined with antioxidant-rich starfruit extract regulates in a potent formula that addresses under-eye concerns at an early age. By combating dullness and revitalising the eye contour, this nourishing treatment offers a luminous, rested appearance.
It contains calming cucumber extract is a hydrating and revitalising treatment that combats signs of fatigue with its unique combination of highly developed, preventative botanicals that are proven to immediately brighten the eye area and improve the appearance of dark circles after just 4 weeks.
This lightweight, fast-absorbing formula instantly illuminates the complexion while delivering 24-hour moisture for a radiant, youthful glow. It contains the brand’s proprietary Super 7 Complex as well as starfruit extract, which is a new ingredient for Fresh. The leaves of this exotic Asian plant have many medicinal properties and the extract is proven to protect skin from free radical damage, improving elasticity and reducing early signs of aging.
This universal daily age-defying moisturiser is proven to improve the skin’s radiance, clarity and elasticity, and provide 24 hours of significant moisture. The lightweight, non-greasy formula contains the Super 7 Complexc and is further enriched with maca root extract, a Peruvian vegetable root that is noted for enhancing luminosity and cell turnover.
WHAT IS THE SUPER 7 COMPLEX?
Developed by LVMH’s prestigous research labs, Super 7 Complex is a hydrating, radiance-boosting, and age-defying blend of 7 super-charged ingredients:
- Lotus flower extract is a powerful antioxidant proven to defend against wrinkle-causing free radicals.*
- Blue-green algae helps to smooth fine lines and minimise early signs of aging. This natural extract performs similarly to vitamin A but without potential side effects such as skin irritation and dryness. The extract is obtained from micro-algage grown in the Klamath Lake, a rare and protected eco-system in South-Central Oregon.*
- Hibiscus fruit extract promotes the production of hyaluronic acid to boost hydration and limit dermal water loss.* Hibiscus fruit extract helps hydrate, sooth and plump skin.
- Fig fruit extract helps to preserve ideal moisture levels by limiting the evaporation of water to preserve and improve skin hydration. The texture of the extract helps to maintain the skin’s balance.*
- Vitamin C is known for its antioxidant properties that help to protect the skin against the signs of aging.*
- Vitamin E is a protective antioxidant that helps soften the skin.”
- Vegetable glycerol attracts water and seals in moisture for more hydrated, better-looking skin.
