Are you spending this last day of 2014 working on 2015 goals for your wedding planning business? I just read an interesting article that suggested letting go of the negative thoughts and habits that didn’t work this year to have the energy and time to bring in new things that will.
Great idea!
It’s time to let go of the things that may be holding you back so you can have the successful wedding planning business you want in 2015.
Here are 5 things you need to let go of so you have room for success:
1) Bad business practices
Figure out what you’re investing too much time and energy doing that aren’t giving you a good return, and stop doing them. For example, maybe you’re spending too much time trying to find brides through social media, attending networking events that don’t bring you the right connections or spending money on advertising that doesn’t yield results.
Or, maybe your bad business practice is that you don’t charge enough for your services. If so, stop this immediately and raise your rates in the New Year.
2) Self-criticism
You might have lost some brides to competitors, you might not have spent as much time working on your business this year as you had planned or you might have thought you’d be much more successful today than you really are. Let go of the time and energy you are spending beating yourself up and move on.
3) Trying to be perfect
I know you like perfection. You want to plan weddings perfectly for your brides. But perfection doesn’t really exist so strive for excellence instead. Even celebrity wedding and event planner Colin Cowie has said, “I don’t do ‘perfect’ weddings. I don’t do perfect anything. Perfection is a setup for a potential fall.”
4) The belief that “If only I had _____ I would be successful”
Maybe you’ve been thinking you can’t be successful until you have more money, a different education or friends in the wedding industry. Not true! While you need to invest a little money in setting your business, you don’t need to be rich. If you feel you need education in some aspects of wedding planning, you can always take classes. You can develop new friendships with people in the wedding industry by joining wedding and event planner associations or searching out wedding vendors in your area and asking them to meet you to discuss doing business together.
Believe that anything is possible.
5) Procrastination
It’s easy to get sidetracked and spend too many hours in a day texting, making social phone calls, checking social media accounts and watching television when you should be spending time growing your business. But if you want to be successful, you’ve got to be laser focused on your goals and do what it takes to bring in the brides you want and give them excellent service.
I hope you are ready to let go of all the things in your life that haven’t been working for you so you can have a fabulous 2015!
Wishing you big success in the New Year!
Sharon
PS – If you want more help to become a top wedding planner, sign in to get my ezine “Wedding Planner Tips.”
