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LATEST ARTICLES ( 114 )

• 5 Social Media Trends to Follow

  

  Whether you're just getting your social media strategy rolling or you've already built a powerful following, you must evolve with changing trends. Read more

  Posted on 26 September 2016 SOCIAL MEDIA, TECH

• Score a Touchdown with Your Marketing Plan

  

  Football season is almost here, and that means chances for you to score a touchdown, too. No matter your business or industry, you can use the season to take... Read more

  Posted on 26 September 2016 SOCIAL MEDIA, TECH

• Marketing Strategies Don’t Take Vacations

  It might be vacation season, but a great marketing strategy never takes time off. Wondering how you can craft a marketing strategy that works well and remains... Read more

  Posted on 08 July 2016 SOCIAL MEDIA, TECH

• How to Retain Your Best Customers

  The core of every stellar business plan is customer retention. Often overlooked, it’s really a make or break focus for every company. Read more

  Posted on 08 July 2016 SOCIAL MEDIA, TECH

• How To Create Customer Testimonials That WORK

  Customer testimonials are part of the secret sauce of success. You can make your copy compelling, you can design a beautiful, user-friendly website, your produc... Read more

  Posted on 08 July 2016 SOCIAL MEDIA, TECH

• 3 Ways Romance Can Improve Your Work Life

  As Valentine’s Day draws closer, expect to see more and more reminders of love all around you. It’s true that all of the pink, red, roses and... Read more

  Posted on 05 February 2016 SOCIAL MEDIA, TECH

• Catching the Customer Click: Better CTAs and Subject Lines

  Arguably, the most important words in any email you send are your subject line. Those few precious words stand between your message and the trash bin…or worse,... Read more

  Posted on 05 February 2016 SOCIAL MEDIA, TECH

• Inside Your CRM: Top Secret Ways to Create Viral Content

  If the buzzphrase “viral content” has taught us anything over the past few years, it’s that really good content will be shared far and wide. Read more

  Posted on 11 December 2015 SOCIAL MEDIA, TECH

• 5 Ways to Tap the Power of Online Video Content

  It seems that consumers simply cannot get enough online video content. Online video consumption is expected to account for 80 percent of the world’s... Read more

  Posted on 08 December 2015 SOCIAL MEDIA, TECH

• 7 Simple Blog Post Ideas for Your Small Business

  Even with all of the emerging storytelling technology for small businesses, blogging remains an effective way to reach an audience with your marketing messages. Read more

  Posted on 20 October 2015 SOCIAL MEDIA, TECH

• Should I Use Periscope for My Small Business?

  Consumer technology is moving so quickly that it seems as soon small business owners master the latest, greatest thing, there is another one that outdates it. Read more

  Posted on 01 September 2015 SOCIAL MEDIA, TECH

• 5 Ways to Improve Your Online Shareability

  Producing content online is a really smart way to garner attention for your personal brand and your small business. By providing your expert input on issues tha... Read more

  Posted on 06 August 2015 SOCIAL MEDIA, TECH

• 10 Effective Social Media Options Every Business Should Use

  Setting up social media accounts is an easy way to reach a target audience for a low price. It only takes a few minutes to sign up for a Facebook, Twitter or... Read more

  Posted on 09 July 2015 SOCIAL MEDIA, TECH

• 5 Safe Social Media Tasks for Business Leaders

  Consumers like leaders to be available to the public eye. A BRANDFog survey found that 82 percent of consumers trust a company more if its leadership engages... Read more

  Posted on 06 June 2015 SOCIAL MEDIA, TECH

• 5 Reasons You Still Need Infographics

  Digital video content is getting a lot of attention lately and for good reason. Facebook reports that videos uploaded to its platform are clicked 4 billion time... Read more

  Posted on 05 May 2015 SOCIAL MEDIA, TECH

• The Way People Read Google Results Has Changed, but Does It Matter?

  When the Google search engine first hit computer screens, it was unlike anything that had been seen before when it came to indexing the world’s... Read more

  Posted on 06 April 2015 SOCIAL MEDIA, TECH

• Simple and Efficient Marketing

  What does it take to be the best? That’s the question you should be asking. In an era where steady streams of information flow into the palm of your hand... Read more

  Posted on 01 April 2015 SOCIAL MEDIA, TECH

• Social Media Fails: When Good Brands Go Wrong

  While there are many articles out there telling you what to do with social media, it’s just as important to understand what not to do. Read more

  Posted on 05 March 2015 SOCIAL MEDIA, TECH

• Toyota Comeback: What’s Helped to Turn This Company Around

  

  From 2009 to 2011, Toyota faced one of the company’s largest scares in history. Fresh off a 1.1 billion dollar settlement, and the recall of over 8 millio... Read more

  Posted on 13 February 2015 SOCIAL MEDIA, TECH

• How to Keep Customers Happy in a Digital Marketplace

  

  The art of doing business used to mean a lot of interaction, hand-shaking and face time. Small business owners in particular had a greater chance of closing a... Read more

  Posted on 04 February 2015 SOCIAL MEDIA, TECH