Jamiedunham

LATEST ARTICLES ( 168 )

• Mall Shopping No Longer Cool

  

  The mall is no longer the cultural center of consumerism. The crown jewels of mall shopping like Macy’s, J Crew and Sears are suffering. Read more

  Posted on 18 April 2016 BUSINESS, MARKETING & ADVERTISING

• Instant Fashion and Seasonless Clothes?

  

  Fashion house Burberry announced they are replacing a four-show season with two shows that will be more “seasonless, immediate and personal”. Read more

  Posted on 18 April 2016 BUSINESS, MARKETING & ADVERTISING

• Super Bowl 50 Ads. Proof Women Respond Differently.

  

  Neilsen research shows there are significant differences in how men and women think, react, shop and watch. Understanding how these differences can drive... Read more

  Posted on 21 February 2016 BUSINESS, MARKETING & ADVERTISING

• Barbie Talks Her New Look and What It Means for Girls

  

  We couldn’t believe it when Barbie stopped by to talk to us about her new curves.  Was it Beyonce or Barbie? Oh well, her new dolls now strut four new body type... Read more

  Posted on 11 February 2016 BUSINESS, MARKETING & ADVERTISING

• Rey from Star Wars is Our New Girl Crush

  

  Disney seemed to think that only boys want action figures so our new crush Rey was left out of the toy line-up for the newest Star Wars movie. Guess those toy... Read more

  Posted on 11 February 2016 BUSINESS, MARKETING & ADVERTISING

• 47% of Super Bowl Viewers Are Women

  

  Here’s Dawn Boulanger’s take on how the Super Bowl scored with women.The Super Bowl 50 match-up between the Broncos and Panthers drew an estimated 111.9... Read more

  Posted on 11 February 2016 BUSINESS, MARKETING & ADVERTISING

• Marketing to Women: Gender Lines Are Being Blurred

  

  Definitions of gender are becoming more blurred in today’s society as two-thirds of young adults say their generation is pushing the boundaries of what... Read more

  Posted on 10 February 2016 BUSINESS, MARKETING & ADVERTISING

• Social Media Advertising in 2016: Don’t Be Scared!

  

  So, the Force has awakened! No, not Star Wars; it’s social media advertising. While we were posting our holiday pictures, social media has moved from a “free”... Read more

  Posted on 04 January 2016 BUSINESS, MARKETING & ADVERTISING

• Marketing to Women in 2016: Ten Trends

  

  Here are some insights that will help us navigate the New Year of Marketing to Women. They are less crystal ball thoughts and more practical information for... Read more

  Posted on 04 January 2016 BUSINESS, MARKETING & ADVERTISING

• Marketing to Women: Eight Tips to Optimize Your Retail Layout

  

  I have worked with retailers for most of my career and sharp retailers know that every single foot of store space needs to work hard. Spend some time in your... Read more

  Posted on 01 January 2016 BUSINESS, MARKETING & ADVERTISING

• Millennials Are Today’s Food & Wine Tastemakers

  

  Millennial foodies are the new “tastemakers”. What Millennials want in food today is what the rest of the world will soon be asking for. Read more

  Posted on 10 November 2015 BUSINESS, MARKETING & ADVERTISING

• Plus Size Fashion Continues to Grow

  

  It’s no secret that the average American woman is a size 14. And it seems that American fashion is beginning to take note.Several things have happened recently... Read more

  Posted on 10 November 2015 BUSINESS, MARKETING & ADVERTISING

• A Google Survey Can Answer Burning Questions Quickly and Inexpensively

  

  Want to know something right away? The Google Consumer Survey is a new way to quickly answer marketing questions like “are brides keeping their maiden names”. Read more

  Posted on 09 November 2015 BUSINESS, MARKETING & ADVERTISING

• Gift Cards Essential to 4Q Retail Marketing Strategies

  

  Gift cards have topped the list of most requested gifts for the last eight years, so it shouldn’t be a surprise to anyone that one out of three gifts is a gift... Read more

  Posted on 06 October 2015 BUSINESS, MARKETING & ADVERTISING

• Five Things You Need to Know About This Holiday Season

  

  We haven’t heard Brenda Lee singing Rockin’ Around the Christmas Tree yet, but holiday shopping has already begun. Around 32 million Americans –- or 14% of... Read more

  Posted on 06 October 2015 BUSINESS, MARKETING & ADVERTISING

• Facebook Wants to Steal TV Dollars with TRP Buying

  

  The space between television and online videos is narrowing. Facebook confirmed last week it is launching a new product to let advertisers buy Facebook ads base... Read more

  Posted on 04 October 2015 BUSINESS, MARKETING & ADVERTISING

• Starting Today, You Will Be Able to Buy on Pinterest

  

  Today you start seeing buyable Pins on Pinterest. According to their blog, when you spot a Pin with a blue price that means you can buy it. Pinterest is... Read more

  Posted on 01 July 2015 BUSINESS, MARKETING & ADVERTISING

• Marketing to Women: There’s A New Attitude to Age in Fashion Advertising

  

  What happened to fashion’s love affair with youth? Are we finally acknowledging the beauty of older women? There seems to be a new attitude towards style at... Read more

  Posted on 01 July 2015 BUSINESS, MARKETING & ADVERTISING

• Working Moms Raise Successful Daughters and Caring Sons

  

  A new Harvard Business School study should eliminate “working mom guilt”. Moms who work outside the home may be doing something really positive for their... Read more

  Posted on 01 July 2015 BUSINESS, MARKETING & ADVERTISING

• Ten New Trends for Women Travelers

  

  Women are traveling more than they have ever before. Travel experts think that women represent the most important and fastest growing segment of the travel... Read more

  Posted on 10 March 2015 BUSINESS, MARKETING & ADVERTISING