There's a lot happening on LinkedIn and if you are just getting started, it can be slightly overwhelming. That's why here at CCG we have put together a LinkedIn Profile checklist to help you get started on the right track. The truth is, your dream career is probably waiting for you on LinkedIn and there are so many opportunities that people aren't taking advantage of because they just don't know how.
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Here is our 16-Point Checklist for your LinkedIn Profile:
General Requirements:
1. You have over 100 connections.
2. You have a professional photo.
3. Your profile has a keyword strategy in place. You have a unique LinkedIn Profile in place.
Headline:
4. You have a benefit-oriented headline that grabs attention.
5. Your summary includes an overview of your skills, talents and how you can add value to a company.
6. Your summary includes previous quantified results at other companies, numbers whenever possible.
8. You have 2 pieces of media such as relevant videos, images, presentations or articles quoting you in your experience section.
Social Proof:
10. You have at least 3 recommendations. You have been endorsed at least 15 times.
Networking:
11. You are a member of at least 25 groups.
9. Your experience includes results, numbers and accomplishments (Challenge, Actions and Results) in your experience section.
Summary:
7. Your summary includes how you can be reached. You have 1 piece of media on your summary.
12. You post relevant articles and tips on your profile at least once per week.
13. You follow at least 5 companies you are interested in.
14. You message at least one person you know and at least one person you don't know on LinkedIn each week.
15. Every month you introduce two new people in your network.