HootSuite is adding LinkedIn Company Pages and Groups.
LinkedIn is now a great social network that focuses businesses and professionals that want to stablish new ans strong connections. This move just shows the importance that LinkedIn is gaining in the social media realm. But even more relevant, is the relationship that HootSuite must improve with the social media marketeers.
Now HootSuite allows you to post directly to your company pages, groups and profiles from your dashboard.
According to HootSuite website, here are the new features:
LinkedIn Features:
NEW LinkedIn Company Pages
- Post status updates to the new LinkedIn company pages from HootSuite
- View company updates in-stream
- Pop up profiles show company details from the dashboard
NEW LinkedIn Groups
- Monitor, schedule and post to discussions in LinkedIn groups
- Save comments as a stream to follow conversations
- Share discussions with others by email
NEW Job Search
- Create a list of jobs based on search results
- Preview job listings in a pop up
LinkedIn Profiles
- Publish updates to your personal LinkedIn profile
- View individuals’ profile including job history, location and more
These new features are the most waited ones but right now only LinkedIn Groups integration will be available starting today. If you are interested on LinkedIn Company Pages access, you can Apply Now and fill out the form to participate.
Here is how LinkedIn integration looks like in your HootSuite dashboard:
Is LinkedIn part of your social media marketing strategy and how does this new integration affects your planning? Share you opinion in the comments below.
