
A young 28 year-old Fred Samuel decided to open his first jewelry shop in Rue Royal, 6, in 1936. A family tradition he decides to continue and in which he takes some risks creating collections inspired by elegant and classic trends from that time.
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The son of a jeweller, he has always gone with the cultured pearls since his starts, crowned an expert in an area so characteristic of the Parisian capital. In that sense, Fred Samuel began his conquer by the cinema audience and the upper classes. Actors and actresses as renowned as Marlene Dietrich, Mary Pickford, Douglas Fairbanks or Grace Kelly fell head over heels for him and his careful and thorough designs.
After joining the French Resistance, coinciding with the Second World War, Fred restarted his creative activity with his famous pearls as protagonist in each and every one of his collections. His personal charm allows him to socialise with the film industry, beginning to be known as the celebrities’ jeweller. An example is the diamond necklace with 23 heart-shaped rubies Richard Gere gave Julia Roberts in the move “Pretty Woman”.
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Today, Fred has become a model in the fashion world. Because of this, at our online store, Optical H, we have the icons of the brand. A stylish and selected design that we couldn’t miss in our store, for all those who love good taste and exclusive items.