Onqmarketing
MY BLOGS
- OnQ Marketing Blog - A Guide for Small Business http://www.onqmarketing.com.au/blog/
LATEST ARTICLES ( 203 )
-
Guerrilla Email Tactics for Small Businesses
In marketing, it’s all about finding an advantage. Small businesses are typically at a disadvantage when they go up against the big marketing budgets at the... Read more
Posted on 22 October 2012 BUSINESS, MARKETING & ADVERTISING -
Social Media Statistics Australia – September 2012
Thanks to the team at SocialMediaNews.com.au we’re fortunate enough to be able to chat about some pretty handy social media statistics based on Australian data. Read more
Posted on 17 October 2012 BUSINESS, MARKETING & ADVERTISING, SOCIAL MEDIA -
5 Real Estate Marketing Ideas to Stay Ahead of the Game
Image plays a huge role in establishing a brand, perhaps no more so than in the real estate industry. When vendors are looking for the agent to get them the... Read more
Posted on 05 October 2012 BUSINESS, REAL ESTATE -
Baby Boomers, Gen Y and Instant Gratification – A Marketing View
In society we put ourselves in various groups relating to our age, religion, beliefs and the sporting teams we follow among many others. Baby Boomers, Generatio... Read more
Posted on 03 October 2012 BUSINESS -
Establishing Your Authority with Quora
If you do business in an industry where knowledge is seen as a demonstration of your ability to deliver results then sit tight. Spend five minutes reading the... Read more
Posted on 27 September 2012 BUSINESS -
How Ad Retargeting Improves Marketing Campaigns
A successful marketing campaign takes hard work, dedication and the right amount of advertising in order to reach high goal demands for any company. Read more
Posted on 07 September 2012 BUSINESS -
Digital Help for Australian Small Business
In many ways this short piece is a personal plea to Australia’s Minister for Small Business Mr Brendan O’Connor. The majority of small businesses in Australia d... Read more
Posted on 05 September 2012 BUSINESS -
Aspire to Be an Entrepreneur? Aspire Magazine Hits the Newsstand
Someone told me once that there’s two types of people in this world, Italians and those who want to be Italian. I’m not going to justify that with my thoughts... Read more
Posted on 30 August 2012 BUSINESS -
What to Do When Your Business is Eating a Massive Shit Sandwich
Responding to Fairfax posting a $2.7billion loss, the CEO of media agency Starcom, John Sintras (reportedly) reflected on Fairfax’s position by saying ‘the... Read more
Posted on 23 August 2012 BUSINESS -
The Number One Mistake Small Businesses Make With Technology
You’ve heard of the Moore’s Law, right? The “law” predicted that “the number of transistors on a chip will double approximately every two years” – that is,... Read more
Posted on 15 August 2012 BUSINESS -
B2B Marketing in Australia
A huge thanks to the Australian Marketing Institute in commissioning Green Hat Marketing to produce the B2B Marketing Outlook Australia. Read more
Posted on 10 August 2012 BUSINESS -
4 Online Marketing Tasks Your Law Firm Can Outsource
Lawyers are known for burning the candle at both ends, so to speak. So, when someone tells you that you now need to get more involved in social media and... Read more
Posted on 27 July 2012 BUSINESS, LEGAL, MARKETING & ADVERTISING -
Politics and Social Media : Tips for Julia Gillard Part Two
Last week I briefly explained WHY Australian politicians should better utilise social media and this week I want to suggest HOW. Read more
Posted on 12 July 2012 BUSINESS -
Politics and Social Media in Australia : Tips for Julia Gillard and Co Part 1
I was reading the ‘Professional Marketing’ magazine yesterday (yep print version) and a question posed to three key digital advertisers and marketers was ‘Can... Read more
Posted on 06 July 2012 BUSINESS, POLITICS, SOCIAL MEDIA, TECH -
Why We’re Only Accepting Guest Posts from Google+ Users
We’re no longer accepting posts from guest bloggers without a Google+ profile. Bold move or stupid move? Of course we love hearing from bloggers looking to gues... Read more
Posted on 02 July 2012 BUSINESS -
Don’t Always Think Outside of the Inbox
In a time when business, particularly small business, has never had so many options for their marketing, a select few get all of the accolades and fanfare.... Read more
Posted on 29 June 2012 BUSINESS, MARKETING & ADVERTISING -
Google Webmaster : SEO for Your Start-Up
Start-up businesses often run on the smell of an oily rag and it is often the apparent lack of start-up funds that ultimately bring upon their downfall. Read more
Posted on 28 June 2012 BUSINESS -
5 Ways to Build a Relationship With Your Customers
In the world of business, especially in small business, building solid relationships with customers is crucial to progressing forward. Word-of-mouth is, as... Read more
Posted on 22 June 2012 BUSINESS -
Is Creativity Our Last Real Advantage?
I attended a Business Luncheon recently, with one interest and one interest alone, to hear Todd Sampson speak. The CEO of Leo Burnett Advertising is a regular... Read more
Posted on 19 June 2012 BUSINESS -
5 Reasons Why Consumers Are Apprehensive About Mobile Marketing
After North America and Europe, mobile marketing is gaining hype in India and other Asian countries. While this new technique of marketing is being praised by... Read more
Posted on 04 June 2012 BUSINESS