Ana Hoffman

LATEST ARTICLES ( 182 )

• Weekly Marketing Skinny • August 9, 2014

  

  In the marketing spotlight this week: ♨ SSL/HTTPS is now used as a ranking signal! ♨ Google's new News Publisher Center; ♨ no more ‘Like Gate’ on Facebook; ♨... Read more

  Posted on 09 August 2014 SOCIAL MEDIA, TECH

• Be Memorable: 10 Practical Ways to Successfully Get Influencers’ Attention

  

  Do you ever feel like the world is a movie with you as the main character and everyone else playing supporting roles (your family, friends) or extras (the rest... Read more

  Posted on 31 July 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • August 2, 2014

  

  Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each... Read more

  Posted on 30 July 2014 SOCIAL MEDIA, TECH

• Be Everywhere: How to Convert a Blog Post into PDF in Under 60 Seconds

  

  Understanding the Pareto principle is no rocket science, if you think about it. “For many events, roughly 80% of the effects come from 20% of the causes. Read more

  Posted on 28 July 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • July 26, 2014

  

  In the marketing spotlight this week: ♨ Major local search algorithm update; ♨ Moz.com links penalized by Google? ♨ A few new Google Maps features; ♨ A lot of... Read more

  Posted on 26 July 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • July 19, 2014

  

  In the marketing spotlight this week: ♨ Is Google Removing Video Snippets Just Like Authorship? ♨ Link Google My Business account with your Google AdWords... Read more

  Posted on 19 July 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • July 12, 2014

  

  Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each... Read more

  Posted on 12 July 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • June 28, 2014

  

  Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each... Read more

  Posted on 28 June 2014 SOCIAL MEDIA, TECH

• How To (and Why) Purge Your Outdated Content [CHECKLIST]

  

  Let's start with this tension: Updating an older, but relevant and valuable post could bring you more blog traffic, establish more credibility, and build more... Read more

  Posted on 26 June 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • June 21, 2014

  

  In the marketing spotlight this week: ♨ Google Manual Action Over 302 Redirected Links; ♨ Local SEO: Google Testing Neighborhoods; ♨ Essential Tools To Track... Read more

  Posted on 21 June 2014 SOCIAL MEDIA, TECH

• Content Marketing Leverage System: How to Multiply Your Reach

  

  What is the one core activity your business model won’t survive without? If you were to stop doing this one thing, your business would come to a halt? Read more

  Posted on 08 May 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • April 26, 2014

  

  Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each... Read more

  Posted on 26 April 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • April 5, 2014

  

  Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each... Read more

  Posted on 05 April 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • March 29, 2014

  

  Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each... Read more

  Posted on 29 March 2014 SOCIAL MEDIA, TECH

• How To Create a Blog Post Image That Gets Noticed And Drives Traffic

  

  Why should we, overwhelmed and highly underpaid bloggers, even think about adding original blog post image creation to our already numerous daily hassles? Read more

  Posted on 27 March 2014 SOCIAL MEDIA, TECH

• Guest Blogging Penalties and the Decay of Links as a Ranking Signal: An Open...

  

  This is a guest post by Gerald Weber – the views expressed in this post may or may not be those of Ana Hoffman. Matt Cutts and “Stick a Fork in It [Guest... Read more

  Posted on 25 March 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • March 22, 2014

  

  Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each... Read more

  Posted on 22 March 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • March 15, 2014

  

  In the marketing spotlight this week: ♨   7 Old Matt Cutts Videos That Can Still Increase Your Traffic Today ♨   Matt Cutts: Do ‘Good Guys’ Finish Last in SEO? ... Read more

  Posted on 15 March 2014 SOCIAL MEDIA, TECH

• 7 Old Matt Cutts Videos That Can Still Increase Your Traffic Today

  Whenever Head of Google Webspam Matt Cutts comes out with a video explaining something about SEO, it’s worth watching, at least at some point. Of the 510 video... Read more

  Posted on 13 March 2014 SOCIAL MEDIA, TECH

• Weekly Marketing Skinny • March 8, 2014

  

  Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each... Read more

  Posted on 08 March 2014 SOCIAL MEDIA, TECH