Athletics Magazine

Just the Push of a Button

By Brisdon @shutuprun

This morning, as a friend and I were running at 10,500 feet in the Colorado wilderness, I remembered why I love trail running. 


Boreas Pass – outside Breckenridge, CO

You are so removed from the hustle and bustle of “real life.” It is just you, your breath, and the sound of your feet softly making contact with the trail. I also remembered why I occasionally fear trail running - you are so removed from the hustle and bustle of “real life” that it leaves you vulnerable to all sorts of things.

On this particular run at 6:30 a.m., I have to admit I was more afraid of wild animals than wild humans. Every dark tree trunk resembled a bear. Every rustle in the trees had me looking around for a cougar (wait, maybe that was just my 42 year old cougar friend beside me). Even having a buddy with me, I felt strangely at risk.

Which brings me to…

I want to give one last push for the Bia Sport watch. Aside from being a sporty GPS watch, it has a safety feature that provides peace of mind. The safety alert feature enables the athlete/user to send an alert via text message to a predefined contact.  It will also send the athlete’s coordinates – enabling the receiver to go assist that person if they are hurt, lost, or at risk for any other reason.

This watch is not available for purchase yet. It still needs many dollars worth of backing before it can begin to go to market. This is the final week. There are only five days to go, and if the funds are not there, the idea of this watch goes “bye, bye” forever more. Consider going HERE to back Bia. You can do it for as little as a $1. If the funding doesn’t happen, you will get your money back. If it does happen, you will have access to an amazing product that could even save your life.

Just the Push of a Button

So, if you’ve ever felt at risk out there on your runs, support Bia. Even if it is not a watch you would buy, it’s a great product to help bring to the masses. Think of Sherry, think of Sarah Hart. Think of it as one way we can encourage safety amongst our running sisters!


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