It’s an understatement to say that Brazil is a diverse country. When it comes to skin tone, hues range from dark black to white. So when FIFA chose two white-skinned actors instead of dark-skinned actors to present a televised show for the World Cup’s draw, São Paulo prosecutor Christiano Jorge Santos objected.
The state prosecutor asked FIFA and the company that organized the draw to explain why they chose white-skinned actors instead of dark-skinned actors. Allegedly, Afro-Brazilians were put forth as possible hosts but where not selected. Instead, organizers chose Fernanda Lima, a light-skinned model, and Rodrigo Hilbert, her white husband and TV presenter.
Santos told news agencies that he started an investigation because there was a suspicion of racism, which is a crime. He went on to say that he will prosecute FIFA and the company organizing the event if what he uncovers proves to be true.
The effort by Santos is apparently intended to ensure that the “face” that Brazil presents to the world is one that represents all of Brazil. The country is a place where half of the citizens declare themselves as black or dark-skinned. And the actual tone of their skin covers a wide and diverse range between black and white.
FIFA’s official response to the allegations amounts to a firm, categorical denial of the charge of racism or that it overlooked dark-skinned presenters. FIFA stated that it chose Lima and Hilbert because of the positive impact they made during two previous events associated with the World Cup.
FIFA, the soccer world’s governing body, went on to defend itself by saying that it stands against any form of discrimination and racism, and that it has specific regulations that prohibit racism. FIFA also stated that future events will showcase the rich cultural heritage and diversity of Brazil.
