Meat as a food product may forever go down in history if the two tech titans realize their ideas.
Microsoft founder Bill Gates and Google co-founder Sergey Brin have started the promotion of the idea about the damage meat inflicts on our planet and the need to replace meat in our meals.
Each of these billionaires believes that people should stop ingbe carnivorous and now they seek alternatives to meat. Gates sees as an alternative the herbal substitutes such as soya and Brin goes much further by fundraising the experiment "beef" in vitro.
According to Brin if your ideas are not perceived as fiction by some people, your projects are not ambitious enough.
Brin has invested 405,000 dollars in a project for growing meat from cow stem cells at the University of Maastricht (Netherlands). Project Manager Mark Post managed to create a hamburger with that meat that was fried and promoted in London last year.
This technology allows you to really grow meat, they take a few animal cells and turn them into 10 tons of meat by using a technology similar to that currently used for medical procedures. According to the forecasts of the researcher artificially grown meat will hit the stores in the next 20 years.
"From an ethical point of view, there are certain advantages", says Post.
In addition, according to the him, the change will be beneficial for the environment.
Cows are not effective, they need 100 grams of vegetable proteins to produce a total of 15 grams of animal proteins, he said in an interview by the Guardian. We should not kill a cow, and it will not produce methane.
There is nothing surprising in the fact that Brin has found ardent supporters in the face of such radical defenders of animal rights by PETA.
Some skeptics argue that the project of Brin has no relation to the protection of saving the poor animals, and this is just a logical step in the development of food industry, which will get huge profits in the future.
Bill Gates and his crusade against meat
Gates fight with the carnivorous habits of mankind in a different way, but the arguments he has are almost the same as those of Brin. He advocates the creation of vegetable alternatives to meat products.
Gates published on its website a statement by Michael Pollan saying that animal farms, which produce most of the meat and milk for us, are cruel places where animals are doomed to unnecessary suffering.
Most of his arguments are built around the impact of meat on health and the environment. He argues that there are ways to produce meat so that is enough to feed the entire population on the planet Earth. And he focuses on the fact that meat consumption has increased over the last 20 years, twice.
Unlike Brin, Gates is more concerned with changing the diet of people in favor of the environment and their own health. He is more interested in the revolutionary technology of food production by changing the way people think.
If we try a new way to look at what we eat and how that food comes to our plates, we will be more open to innovations for food.
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