Lifestyle Magazine

Become a Top Wedding Planner – Use “Wedding Don’ts” Lists to Learn to Market to Brides

By Sharonhill @sharonhill

Become a Top Wedding Planner – Use “Wedding Don’ts” Lists to Learn to Market to Brides

Trying to learn more about the brides in your niche so you can market effectively to them?  

Bridal Guide magazine just posted their “Top 7 Wedding Don’ts,” a list of guidelines brides need to adhere to in order to have fabulous weddings. The list will give you an idea of the common mistakes brides make and guide you in offering and marketing the services that brides need.

Here are 3 of the top wedding don’ts and what you can learn from them that will help you in your marketing:

1) “Don’t be a superbride.”

Here they are addressing the bride who wants to control all of the details of her wedding. She spends her entire life wedding planning and executing while ignoring her fiance and friends, then runs out of time and energy and doesn’t get everything done.

In your marketing, tell brides that you know how important it is that they have control of their own weddings. They will make all of the decisions, you can offer guidance, when requested. You will be there to organize all of the details and insure that everything gets done so they can enjoy their engagement time and wedding day.

2) “Don’t have a cash bar.”

A bride may think a cash bar is a way to allow guests to have the drinks they want without having to pay for them. Unfortunately, guests usually think this is tacky.

Let brides know that as a wedding planner, you can help come up with cost effective solutions for weddings and can work with other wedding vendors for ideas on keeping food, beverage, floral, linen and other details within budget.

You also know wedding etiquette and can steer them away from making serious mistakes that guests will talk about for a long time.

3) “Don’t make guests cool their heels for hours between ceremony and reception.”

Brides aren’t aware of all of the unique venues available to them for their ceremonies and receptions and choose what they know. When they plan their wedding themselves, they don’t realize the problems with their choices until it’s too late.

As a wedding planner you can point out the problems with having too much time or distance between the ceremony and reception and suggest alternatives.

Your marketing message should mention that couples can benefit from your ability to help them find venues that match their budget and their style while being easily accessible.

Also mention your skills at creating timelines and schedules so the day flows easily for the bride and groom and all of their guests.

Take the time to read the “do’s and don’ts” lists that wedding magazines and websites publish and post to get insight on the biggest concerns your brides have so you can address them.


You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Vans RV-7

    Vans RV-7

    @ Chino Airport, CA May 2018 This RV-7 sits waiting for a pilot to hop in and take her up.  The Van’s RV-7 is a two-seat, single-engine, low-wing homebuilt... Read more

    8 hours, 16 minutes ago by   Htam
    PHOTOGRAPHY, SOCIETY
  • The Dots

    Dots

    Connections have always fascinated me. Maybe it’s because life is a random stream of stuff constantly thrown at you that makes a mockery of any plans you might... Read more

    9 hours, 28 minutes ago by   Steveawiggins
    POLITICS, RELIGION, SOCIETY
  • 5 Strategies To Overcome The Fears Of A New Venture

    Strategies Overcome Fears Venture

    One of the biggest impediments to starting a new venture is the “terror barrier,” as popularized by Bob Proctor, a 75-year-old millionaire and world renowned... Read more

    9 hours, 46 minutes ago by   Martin Zwilling
    BUSINESS, CAREER
  • Eating Red Meat Increases TMAO Levels. Should We Care?

    Eating Meat Increases TMAO Levels. Should Care?

    A new study published in the European Heart Journal says we should care about blood levels of a metabolite trimethylamine N-oxide (TMAO), but is that true? NBC... Read more

    10 hours, 4 minutes ago by   Dietdoctor
    DIET & WEIGHT, HEALTH, HEALTHY LIVING, MEDICINE
  • Weekend Reads

    Weekend Reads

    I'm writing this from my mom's house where I've been spending a good deal of time. She's doing fantastically and cannot wait for next week when her drain will b... Read more

    10 hours, 16 minutes ago by   Wardrobeoxygen
    FASHION, SELF EXPRESSION, SHOPPING
  • Homeless Nights of Youth & Yet Another Christmas

    Homeless Nights Youth Another Christmas

    Parenting blunders are behind the face of every homeless young child and you would have tears in your eyes listening to tragic stories of homeless nights of... Read more

    10 hours, 50 minutes ago by   Ruby Mariah
    GADGETS, TECH
  • Christmas Scene at ‘The Reservoire’

    Christmas Scene ‘The Reservoire’

    The Reservoire is a state of mind! This stylish resto bar takes you straight to New York or London. Located in Koramangala right opposite Bonsouth, the place... Read more

    11 hours, 12 minutes ago by   Rohit Dassani
    DINING OUT, FOOD & DRINK

Magazine