Anja Rubik for H&M Winter 2011 Collection

We have to admit that H&M is an endless source of fashion-forward essentials every girl should own. This time, the Swedish label decided to keep us warm during dreary, gloomy days with a cozy, comfy winter collection. Our attention is focused not just on the aesthetic factor and on prices, but also on the fact that all the pieces in this line are made in environmental-friendly fabrics. Moreover, the famous retailer proves that they are no stranger when it comes to layering.

If you're trying to nail the perfect wardrobe for looking oh-so-voguish this season, then check out the new H&M winter collection featuring a gorgeous explosion of fluffy knits. There are figure-fit cable-knit dresses with tie belts, long, pattern-knit waistcoats, oversized pattern-knit polo-neck jumpers, scarves with long fringes, chunky jumpers, and jacquard-knit waistcoats. 

Anja Rubik stars in the new H&M Winter Campaign sporting some undeniably cool, season-appropriate ensembles. The collection also brings lots of winter-ready footwear, handbags and accessories like fake fur collars with satin lining, pattern-knit knee socks, fake fur hats, fine-knit tights, lace-up and suede platform boots, and spacious shoulder bags.

For those who want to cozy up in style, H&M serves up imitation suede leggings, aviator jackets in imitation leather, padded coats, ankle-length trousers in soft fabric with slim legs, slim-fit imitation leather trousers with side sections in sturdy jerseys, imitation suede coats, but also slim-fit jeans. And let's not forget those satin blouses - straight-cut, wide or sleeveless - grown-up, classic pieces that are reinvented for your daytime easy wear.