The Living Apothecary announces the launch of its organic probiotic teas into new retailers across the country as the brand continues to expand into the natural, club and conventional grocery channels.
Select flavors of the eight-count line are now available at all-Natural Grocers by Vitamin Cottage stores throughout the Rocky Mountain and Southwest and shoppers can find a 6-count club size of the Hibiscus Apricot at select Costco stores in Northern California and Texas.
Down to Earth Organic & Natural in Hawaii and Fairway Market stores in the Northeast are now carrying an assortment of flavors, including Hibiscus Apricot, Red Raspberry Leaf Ginger, Peach Black Tea, White Tea Lavender, and Mango Green Tea.
“Our artisan teas taste great and also offer a unique, healthier alternative to traditional ice tea and a non-carbonated option to kombucha with just as many probiotics,” said Shari Stein Curry, co-founder and CEO, The Living Apothecary.
“Besides providing a ‘chug-worthy’ beverage that’s enjoyable to drink, as we move into stores throughout the country, we’re excited to have the opportunity to reach so many more consumers and educate them on what kefir water is and why it’s so good for you.”
Most people don’t realize that kefir water is one of the world’s oldest naturally fermented beverages. It’s brewed by combining water kefir grains (colonies of live bacteria and yeast) with sugar, water and minerals.
Kefir water is a traditional probiotic beverage that is fermented over a short cycle and produces billions of beneficial bacteria cultures. It’s naturally caffeine free and has a palatable sweet, mild flavor.
The Living Apothecary Expands Distribution to Retailers Across the Country
The Living Apothecary ready-to-drink organic probiotic teas retail for $3.99 and $11.99 for a 6-count case, and flavors include: Hibiscus Apricot, White Tea Lavender, Peach Black Tea, Mango Green Tea, Passionflower Lemongrass, Lemon Black Tea with Tamarind, Red Raspberry Leaf Ginger and Honeysuckle Nectarine.