What got me thinking about Golden Fleece, with their yellow merino sheep logo, is the 1:43 scale diecast FB Holden ute that I bought recently. It's a nice quality model made by Australian outfit Trax, and so I thought it'd be the perfect subject for my next diorama.
The best photo of the era I could find was this one, of the Golden Fleece Service Station in
the Sydney suburb of Auburn. The original pic was black and white, so I have colourised it
prior to adding not only the yellow ute, but also the red and white FB Holden of the same
vintage (a cheap little 1:64 scale model I found in a railway modeller's shop). The mother
and child, and the old guy in the overalls are also ring-ins, to add a bit more to the scene.
A nice detail on the Golden Fleece utility is that it is marked as "Production Distribution, HC Sleigh Limited", and HC Sleigh was the company which started Golden Fleece petrol back in 1913. While Golden Fleece petrol hasn't been sold for ages (Caltex took them over in 1981) you can still occasionally see some Golden Fleece signage here and there, especially in the older, quieter country towns.
To Australians of my vintage this is a familiar symbol seen everywhere, and apparently the
golden rams that used to sit on the top of every Golden Fleece petrol bowser are now quite
collectable. You can see two of them in the diorama above.