A winning business presentation has been a staple since time began. Okay, not quite. But, since the days of overhead projectors and PowerPoint, success has been all about acing business presentations.We’re not here to tell you that isn’t important anymore. Many a deal is still made after a traditional presentation. The majority of investors won’t commit to anything until they see you in the flesh. But, things have changed. In fact, some companies only do business through email now. It’s fast and easy, and there’s less pressure. This is such a useful tool that even those who do embark on physical presentations often start interactions this way.It should come as no surprise, then, that we’re here to talk about writing a winning email. Forget practicing your presentation in front of the mirror. You won’t even get to that stage if you don’t take care of the following.
An eye-catching titleEvery entrepreneur knows that appearance matters in presentations. Let’s just say there’s a reason we love PowerPoint slides so much. Catching the eye with these methods is half the battle of sealing a deal. You can’t PowerPoint your way to email success, but appearance still matters here. Namely, you need to write eye-catching email headers. This way, there’s less chance investors will overlook your email to start with. This is your hook if you like. The thing to bear in mind is that you need to keep this catchy but professional. You want something which includes your business name and makes the recipient feel they can’t resist clicking. Good luck!
Rapid responseEmail isn’t instant. With a presentation, there’s no room for delay. With email, that isn’t the case. Failure to check your account often could lead to delayed responses to crucial offers. And, that alone could lose you deals. Hence why you should check your account at regular intervals. It’s also crucial to note that junk and spam mail could lead to even further delays. If a vital email gets lost between two slices of spam, it could be weeks before you see it. Again, that spells lost deals. To avoid this, turn to services such as the email solutions offered at http://www.myit.com/. By filtering spam, such companies can help you spot essential emails straight away. Thus, you’ll be able to respond in quickfire fashion. Ideally, you don’t want any investor waiting more than 24 hours for a response. As good as it getsWhen preparing for a presentation, most practice in front of mirrors and friends. Well, the same applies to your emails. As well as checking in on grammar with sites like www.learnamericanenglishonline.com while writing, you should proofread until you can’t see straight. That means checking and double checking. You could even head to sites like Grammarly for reassurance. Either way, your email needs to be as good as it can be before you press send. Getting this wrong is as bad as a lousy presentation. And, we all know how damaging that can be.
