Fashion Magazine

Paris Je T’aime: Quinoa Paris

By Lesassorties @LesAssorties

Quinoa Paris brings together timeless style and ethical design to offer premium products crafted exclusively with sustainably sourced raw materials (certified vegetable-tanned leather and solid brass accessories). Sha and Stéphanie, the creative brains behind Quinoa, joined forces to create a range of handbags and leather accessories carefully designed to detail, so that it proudly bears the “made in France” badge. We sat down with Stéphanie to discuss eco fashion and the challenges of establishing a sustainable company based in France.


What makes you sensitive to sustainable fashion?

Unfortunately, the fashion industry is synonymous with overconsumption rather than sustainability. I think our duty is to be active in the movement and to consume less and better. Our own survival is depended on it.

Why did you choose to focus on handbags and accessories?

Initially, we did not focus on designing baskets. I worked on an interior design project based on open dressing; I came up with the idea of self-assembly folding baskets to dress it. The initial basket design evolved into folding handbags and accessories. It is an accessory worn every day, so it was easier to promote our brand.


You have recently completed a Kickstarter campaign. Why did you choose to join and how did you use the fund?

We have chosen to launch a Kickstarter campaign because we needed to raise money to get our first production run going. With this fund, we managed to buy leather and accessories, and pay for manufacturing and shipping related to this campaign. Kickstarter is also a good way to promote your brand.

What is your main source of inspiration?

Inspiration is everywhere. Inspiration comes from our everyday life; what we see, what we hear, what and how we live. We both come from different cultures; this difference is a “force” because we have experienced various things. Thanks to that, we succeeded in creating something unique and special.




Tell us about the eco materials you use, and how you source them.

We use two types of materials: full grain veg-tan leather, which comes from a certified-tanneries collective in Italy, and recycled leather from a certified industry in Germany. There are no chemicals involved in full grain veg-tan leather, and the tanning process is absolutely friendly to the environment. This is an old technique which gives unique characteristics to leather allowing it to age beautifully. Recycled leather consists of 60% of genuine leather scraps bonded together with other natural ingredients (20% natural latex, 10% natural oil and 10% organic dyes). It is less robust and has a very different aesthetic than the veg-tan leather.

What do you think makes your handbags unique?

The key is in the absence of stitching, and the cocktail of origami and logical techniques.



How do you feel people are responding to domestic brands?

Nowadays, there are still a lot of brands that produce their goods overseas because they are more concerned about profit than ethical production. The public is increasingly concerned – they even impose consumption rules on themselves, and encourage local production. In our case, “Made in France” has a reputation and is valued. We believe that people are willing to pay the price for a high-quality product, and are more confident when they know where it comes from.

What are the benefits and the challenges of having the production made entirely in France?

Having the production made in France is a promising initiative. “Made in France” is a sign of authenticity and quality recognized worldwide. This way, we are able to put forward the French know-how. Besides, there is a real demand coming from all over the world. The main challenge of having the production based in France is associated with the long production time and the high cost.

What are the future plans for your company?

We wish to gradually develop our e-shop.



Images © Quinoa


You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Black and Gold Hues Wedding Inspiration with a Modern Flair

    Black Gold Hues Wedding Inspiration with Modern Flair

    Today, we’re sharing with you a wedding inspirational shoot that took place in Santorini, an ideal summer destination. An impressive table with black and gold... Read more

    8 hours, 31 minutes ago by   Eleni Balkouli
  • A Fun Class


    Last night was the tenth and last meeting of my Wordplay class -- and what fun it's been! The students have written to prompts of taste, touch, smell, sound, an... Read more

    8 hours, 35 minutes ago by   Vickilane
  • Concert Review: The Next Giant Steps

    Concert Review: Next Giant Steps

    Lawrence Brownlee in a fierce Liederabend at Zankel Hall. by Paul J. Pelkonen Tenor Lawrence Brownlee explored 19th century and contemporary song at Zankel... Read more

    10 hours, 44 minutes ago by   Superconductor
  • Roly Poly Rhubarb Pudding

    Roly Poly Rhubarb Pudding

    When I was a child I could hardly wait for Rhubarb Season to roll around. My mom would make us our favourite rhubarb pies. They were so tasty, served warm with... Read more

    11 hours, 35 minutes ago by   Mariealicerayner
  • Why Dental Care Practices Need to Manage Their Online Reputation

    Dental Care Practices Need Manage Their Online Reputation

    In times when online reviews are playing a decisive role in customers’ decision making, healthcare providers cannot just sit back with folded hands, and let... Read more

    13 hours, 35 minutes ago by   Ajay Prasad
  • 12-year-old Stole His Parents’ Money and Ran Away on Holiday

    12-year-old Stole Parents’ Money Away Holiday

    A 12-year-old boy from Sydney, Australia stole the parent‘s credit card, tricked his grandmother to give him the passport, and went on a holiday in Bali after... Read more

    The 24 April 2018 by   Poundtravel
  • Sedo Weekly Sales Led by

    Sedo reported their weekly sales and led the way at $55,000. sold for $5,500, I have not seen a .tel sale in awhile. 40 .com sales 24 cctld... Read more

    The 24 April 2018 by   Worldwide