W Magazine’s September issue features Iman, Rihanna and Naomi Campbell showcasing pieces from Olivier Rousteing’s Balmain F/W 2014-15 collection. Oliver Rousteing, who is the creative director at Balmain has been steering the French fashion house into more ‘hip-hop’ based, still über-sexy haute couture direction while drawing inspiration from different cultures and ethnicities.
![Iman, Rihanna and Naomi Campbell for Balmain Rihanna, Iman, and Naomi Campbell 3 FAF](https://m5.paperblog.com/i/97/977077/iman-rihanna-and-naomi-campbell-for-balmain-L-elQYqe.jpeg)
Olivier Rousteing of Balmain on what drives him: ‘I had always loved fashion. Sometimes you forget that your passion can also be your work.’
![Iman, Rihanna and Naomi Campbell for Balmain Rihanna, Iman, and Naomi Campbell 2 FAF](https://m5.paperblog.com/i/97/977077/iman-rihanna-and-naomi-campbell-for-balmain-L-9mSHfg.jpeg)
Olivier Rousteing of Balmain on Iman, Rihanna and Naomi Campbell: ‘These women are inspiring to so many different people. Bringing them together represents the concept I’m working toward.’
![Iman, Rihanna and Naomi Campbell for Balmain Rihanna, Iman, Naomi Campbell and Olivier Rousteing FAF](https://m5.paperblog.com/i/97/977077/iman-rihanna-and-naomi-campbell-for-balmain-L-1WWpUl.jpeg)
Photos: W Magazine