As the summer heats up, women and parents alike are looking for protection from the sun’s damaging rays. HydroChic leads the way in swim and active wear that features fabrics with built in sun and chlorine protection for all. Hydrochic was created almost 10 years ago by co-founders Sara Wolf & Daniella Teutsch. They noticed women on the beach wearing over-sized t-shirts to give themselves more coverage than traditional bathing suits offered, and realized there was a missing niche in the swimwear market.
Today the steadily growing company sells its mix and match separates in a range of coverage options to women throughout the United States and all over the world, as well as through their website.
HydroChic swim wear with sun & chlorine protective fabrics
Says co-founder Wolf, “With summer in full bloom, HydroChic empowers women to feel fashionable and comfortable while getting excellent protection from the sun and chlorine. We especially worry about our kids getting burned because we know that sun tan lotions often wear off in the water and need multiple applications. Our patented HydroChic fabrics offer UPF 50 + protection. All HydroChic swimwear features chlorine resistance, with some styles offered in chlorine proof fabrics as well. The fabrics are also lightweight and quick drying,” she adds.
HydroChic swim wear with sun & chlorine protective fabrics
The complete line of HydroChic swim to gym wear allows women to customize their style for a perfect fit. Mix and match separates include: short sleeve, long sleeve and sleeveless tops, versatile swim skirts and skorts from 15” – 27”, shorts, pants and swim dresses, as well as transitional pieces that can be worn from beach to boardwalk, including lightweight jackets and sun dresses. Separate swim bra inserts including racerback, regular and mastectomy options are offered with each top. HydroChic offers styles for young girls ages 5-12, Missy and Plus Sizes to 4X. Prices range from $29.50 – $95.00.
HydroChic swim wear with sun & chlorine protective fabrics
“I think we have hit a chord with women of all ages because HydroChic offers a range of coverage options. Women can choose the amount of coverage that they are comfortable with and find a large selection of tops and bottoms to meet their needs. HydroChic offers a unique approach to swimwear that’s not readily available in the marketplace today. We understand what many girls and women want and need when it comes to swim and active wear,” says Wolf.
