Analysts are already taking lessons from the debacle of Facebook stock. How to effectively monetize the audience of social networks that bring success to tens of millions of users but still generate little revenue? With the help of Google of course!
The share price has recovered slightly Facebook Wednesday, ending the session a little below $ 27 (26.81), up 3.6%, but still well below its being introduction (38 dollars). Consequence of the first lap winded on the NASDAQ market, other stars of social networks are paying the price. Twitter is not officially listed on the stock exchange and no plans to introduce recently. Yet there is a private market for the buying and selling shares and Twitter being negotiated would have dropped 15% after the disappointments of Facebook.
Google-Twitter would make a pretty nice team
The U.S. site Business Insider points out the advantages that Google had indicated a moment to Twitter before changing his mind before the likely cost of the operation. Twitter is currently valued at about $ 9 billion, eight times less than Facebook, but many analysts believe that Google-Twitter would make a pretty nice team. Google thus catch up lost time on the mobile market and find a great growth engine for Google’s social network +. For its part, Twitter could build on the expertise of the search giant in terms of monetization of Internet traffic. From there to marry Google and Twitter, there is not one that does not hesitate to cross many observers.
Especially since the direction of Twitter is shared between the co-founder Jack Dorsey (who spends most of his time at Square and its micro-payment system for mobile) and Dick Costolo, the CEO, who has already had the opportunity to sell Google a company he co-founded shortly before, FeedBurner. Enough to give some substance to these rumors.
