From fabric to plywood, and sheet metal to stone, small businesses are dreaming up storefront signage by drawing upon a remarkable selection of materials. But how do you choose the best materials and size while sticking to a budget?
FitSmallBusiness shares 9 kinds of signs for your storefront - along with the pros and cons of each method.
5). Metal logo and lettering signs. Three-dimensional storefront signs really stand out - literally. Pros: Add lighting to attract additional attention, or to illuminate your sign after dark.
Cons: Custom design fees, installation costs and lighting your sign are sure to increase costs.
7). Awning signage. An attractive awning sign can also offer shade for your business, and shelter for customers in bad weather. The multiple surface areas of an awning let your business name appear on the front and sides of the awning.
Pros: Merchants may see energy savings of up to 25 percent.
Cons: Plan on spending at least $500 for your awning sign, and, depending on installation costs, possibly much more.
Your storefront signage is an irreplaceable opportunity to make a positive lasting impression. To make sure you have all the bases covered, review this handy guide to better business signage. Need more inspiration? Check out our extensive archive for signage tips, techniques and trends.
Last modified: January 25, 2018
