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Beat Blue Monday with Binge Happiness

Posted on the 07 January 2013 by Iangreen @GREENComms

Support is being offered to help people overcome what is labelled ‘the most depressing day of the year’ – Blue Monday on Monday January 21st  – with activities to turn it into a day of ‘binge happiness’ – and also raise funds for mental health charities.
The combination of general economic doom and gloom coupled with the domestic grief of unpaid bills, broken resolutions, and bad weather make this potentially one of the worst Blue Mondays ever.
A special campaign web site, www.beatbluemonday.org.uk is offering practical advice to tackle the effects of Blue Monday, the symbolic date for the low point in the year, along with a special  ‘5 stage Binge Happiness Work-Out’ programme to help people to make themselves happier.
Campaigners are aiming to reduce stigma associated with depression by talking about it and using the day as a springboard to improve quality of life by promoting and encouraging more happiness.
Blue Monday has evolved from an idea originally conceived by Cliff Arnall, formerly of Cardiff University, who created a mathematical formula to identify a number of the elements contributing to a general feeling of mid winter blues.
Advice for making you feel better during Blue Monday includes keep active, eat well, keep in touch with friends and family, care for others, do something you are good at, ask for help, accept who you are, talk about your feelings, take a break and drink sensibly.
Further help is also available from organizations such as the Mental Health Foundation who have produced a guide ‘How we can help ourselves’ available from www.mentalhealth.org.uk
The ‘Beat Blue Monday’ campaign is a completely non-commercial campaign developed by the Flexible Thinking Forum, a not-for-profit organisation promoting flexible and creative thinking skills in business and the community with the support of GREEN communications.
Commenting on the Blue Monday campaign Andy Green of the Flexible Thinking Forum said: “Blue Monday may symbolically be the year’s most depressing day, but it doesn’t have to be. By making the most of potential opportunities around us we can transform it into a springboard for a positive happy day – even a time for binge happiness. Blue Monday is also a time to think about mental well-being issues and doing positive things to help.”


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