The world sometimes seems continuously on the verge of a new war and governments always ignore the scream of people for peace and prosperity. One of the most meaningful voices among those who want a better world is surely ADOT, a brand with a deep and meaningful concept, having the sole aim to ignite worldwide awareness of the singular true nature of mankind through a subliminal, non-offensive approach speaking to all facets of the world’s demographic.
Their recent campaign against the war in Ukraine, created by Ogilvy & Mather Japan, wants to show how war can be beaten through communication and dialogue because, as they say, words kills wars…
