A strategic approach to expand its global footprint in the burgeoning Indian smartphone market
ZOPO, a hi-tech enterprise which is engaged in the design, manufacture and marketing of mobile intelligent terminal products, with clients spread across 135 countries, ventured into the Indian territory with one of its premium handsets ‘Speed 7’ today. The next gen features of the device and ZOPO’s vision for its future in India was shared on the occasion.
‘Speed 7’ blends technology with beauty in a seamless design. It is an effortless balance of aesthetics and leading-edge features, while making smart technology easy, fun, personal and stylish which is the vision of ZOPO Mobile across the world. Armed with a quality product, efficient supply chain, innovative spirit and powerful implementation capacity, ZOPO is determined to offer an extraordinary and creative brand experience through its products.
Speed 7 is available on Snapdeal from first week of September,2015 and is priced at Rs. 12,999
Commenting on the launch, Mr. Kevin Xu, CEO, ZOPO Mobile said, “ZOPO has been building a steady and reliable reputation as one of the best Chinese phone producers in the last few years. The goal has always been clear in the path towards globalization; to expand our market reach. India is a logical and imperative step in this journey to success. Chinese smartphone brands have been enjoying a 97% YOY share of the market (second quarter CY 2015) and we wish to tap this ripe consumer base with the best of our products. We have been continuously working towards the expansion of our global footprint and ZOPO is actively pursuing its goal to enter and leave a mark in the extremely enticing Indian market.”
‘Speed 7’ brings in a brand new Android experience with Android 5.1 OS and Z-UI that offers a simple yet powerful user experience. It is also endowed with 3GB of RAM allowing it to handle multiple complicated tasks at the same time along with a 64-bit octa-core CPU. ‘Speed 7’ is equipped with a 5.0-inch frameless screen that can display superior visual effects. It also has a whopping 13.2 MP camera that can capture every precious moment in stunning detail. Additionally, it has features like 4G LTE, Dual SIM and Face Beauty 4.0 which work to make every selfie more beautiful. All this, and much more is backed by a 2500 mAh battery for high endurance and long lasting performance.
ZOPO will be selling Speed 7 handsets in India exclusively through Snapdeal, India’s leading e-commerce company. The company offers well established after sales services from 200 centers across the country through ADCOM, part of the Advantage Group, one of the veterans in IT & technology products and mobile phone importers in India. ZOPO is here to provide the best of fresh and fashionable technology in its pursuit of innovation for the modern digital enthusiasts. With vivid clarity, breezy speed and reliable performance embodied in a symmetrical design, the slim and stylish ‘Speed 7’ promises an intelligent experience like never before. As its tagline indicates, this smartphone is ‘Blazing Fast’
