Are you a solopreneur or digital marketer? If that's the case, then you surely would like to up your game of digital marketing with Wishpond vs Hubspot. However, the problem is, you are short of time. Here comes the role of marketing automation software. But which one to select becomes even a tougher nut to crack! Wishpond vs Hubspot.
So, here I am going to talk about two very famous platforms - Wishpond Vs Hubspot. Without any further adieu, we'll jump right away to know what they are. We will firstly know who they are, then their prices, features, and even their pros and cons.
Who doesn't wish to convert and generate more leads? Would you like to increase your brand awareness? You want to increase your return customers?
In any case to achieve all these goals you'll have to be patient because it'll take effort and time.
If you think that's like you, in that case, you should invest in robust marketing software, this will surely be a sensible choice. Well, who likes to transfer data manually from various apps when one single straightforward platform can be used?
However when you'll start surfing the web you'll come across a number of options, you might even feel dizzy after seeing so many options.
Thus, to save your precious and prevent you from all the stress, it's us who'll work hard for you!So, to save you the time and stress of swimming through them all, we're going to do the hard work for you.
So let's jump right in! Key Differences Between Wishpond vs HubspotThe key difference between Hubspot and Wishpond are as follows -
- Wishpond allows you to make mobile responsive landing pages, however, there's a live chat box in Hubspot.
- There are 14 days of free trial in Wishpond, on the other hand, Hubspot's customer support is great.
- Wishpond's web page builder is very intuitive, on the other hand, HubSpot Academy is offered by Hubspot which has free courses.
I Personally Started with Wishpond
Every marketing automation functionality that is required to start is provided by Wishpond (pop-ups, forms, marketing automation, promos, and contents). Moreover, everything will be provided at a very reasonable rate ( scalable too)
Wishpond vs Hubspot: Overview
What's Wishpond?
According to Wishpond it's :
"A Platform which is Designed specifically For Growth," along with "Marketing tools that are designed to easily and quickly scale businesses . Coding is not required."
Another claim that they make is:
"It's the world's simplest marketing platform for nurturing leads, managing, and generating. To assist marketers in growing their business easily is the mission of Wishpond "
That's so much to fulfill.Ali Tajsekander is the founder of Wishpond, it was founded in 2009, it's in Vancouver, Canada. Talking about numbers, there are 4 million-plus monthly users moreover around 5,000 customers who, after being combined, generated 22 million-plus leads since the year 2012!
It has the vastest client base in Brazil, the US, Canada, UK, and India. Few well-known clients of Wishpond are Panasonic, CBS, Sony, Fairmont Hotels, Unicef, The Weather Network, and Walmart. Now if it's good for these big names, there is a high possibility that Wishpond is working on something exciting.
What's HubSpot?
According to HubSpot 's homepage it's a "solution to assist you to grow" if "you wish to accelerate sales, increase leads, serve customers better or organize contacts."
You might have already understood that Hubspot's will assist you in tasks related to customer service, marketing, sales and to grow your business in general.
Hubspot was founded by Dharmesh Shah and Brian Halligan in the year 2006. Hubspot's headquarters are situated in Massachusetts, Cambridge. Talking of numbers, it offers 250 plus integrations, it even boasts around 7 million visitors monthly to their blog, the number of registered profiles is 5,000, and the number of Hubspot user groups is 150 plus.
Currently, the total number of customers that Hubspot has is around 68,000 in around 100 countries. Few well-known clients of Hubspot are Doordash, Wistia, Subaru, G2Crowd, and Purple.
That's very impressive, right?Wishpond Features
The features of Wishpond can be divided into 4 main areas:
- Marketing Automation
- Contests & Promos
- Popups & Forms
- Landing Pages
Now we'll discuss at each of them in detail:
Landing PagesWishpond has all the tools that are required to make landing pages that are mobile responsive. Around 100 templates are there from which you can choose any, they'll keep you going.
Drag & Drop editor of Wishpond helps to make new pages very quickly so that you don't waste much of your time on programming and designing. The pages created are easily published on your website, WordPress site or on Facebook.
Popups and FormsPop-ups and opt-in forms that will be mobile friendly can easily be created using Wishpond's drag & drop editor and templates.
Slide-in pop-ups, opt-in bars and welcome mats can also be easily created. You can make them appear when any visitor on your website would perform any specific action. Like, when any visitor will reach the landing page of your website, leave it, click it, will be there on it for a certain period of time, and like that.
If you want to optimize your landing pages use Hubspot's one-click A/B split testing tool, and after that use their analytics in order to know which design works the best.
Contests and PromosYou might have already guessed this tool, it will help you create promotions and contests to generate and sales as well as retain leads.
You can choose any interactivity of your choice. For example , a video or photo contest or a vote (there are many others) , even a coupon code. After that you can conduct the competition through your social profiles,website, blog, etc.
Marketing AutomationPersonalized emails can be sent to your customers depending on what they shop and browse. You can easily customize the emails and send it at the appropriate time to increase your sales.
Your knowledge about the shopping behavior of your customer can also be used and then market them according to that. You can easily know the "hot deals" using Marketing automation and then pass them to the sales team in order to follow up.
You can also combine Wishpond and other apps together in the marketing toolbox. This will make sure that you have optimized and automated everything, without disturbing the current system.
In a nutshell, impressive features of Wishpond are :
- Analytics and ROI Tracking
- A/B Testing
- Customizable CTA buttons
- Webform builder
- Website tracker
- Drip email campaign tool
- Landing page builder
- Segmentation tools
- Lead scoring
Wishpond Pricing
There are three plans which are available for Wishpond, you can select the one that suits your business requirements the most:
The best part of Wishpond is that it offers 14 days free trial for any of its packages, thus the user gets confidence and is able to make a better decision.
- All the of 'features of 'Starting Out' plan
- A/B Testing
- Custom Javascript
- API Access
- Maximum 2,500 Leads
- All 'Everything You Need' Features
- First-in-line Customer Support
- Free Implementation Coaching worth $15p0p0 included ion tus plan
- Plus an unlimited number of leads ranging from 10,000 to 1000,000. Also, the pricing of the package varies the number of leads you select.
- Unlimited Landing Pages
- Unlimited Social Contests
- Unlimited Pop Ups
- Email Drip Campaigns
- Marketing Automation
- Custom CSS
- Unlimited User Accounts
- Maximum 1,000 Leads
Features of HubSpot
The MARKETING HUBLike we did in Wishpond, here we'll go through each feature into a bit more detail...
The marketing features of Hubspot aims to provide such tools that'll attract visitors to the website. If you are using blogging, online ads,social media or SEO - Hubspot will facilitate every method.
With time , you'll be able to convert and generate more leads through Hubspot's:- Analytics - You'll be able to know your customers better regarding the journey they go through on your website. For instance, the pages your customers land, leave, and exactly at what moment do they leave your site. This particular data will not only help you to know what your customers are looking at but also if it converts to sale. You will get to know if your marketing is able to reach the target audience or nkt and according you can tailor things out.
- Calls-to-Action - You can design CTAs for promotions, newsletters, competitions, etc. these will persuade your customers so that they click. You'll be able to track response rate using Hubspot that'll help you to see who as well as how many people among your audience responds.
- Form Builder - Form builder of Hubspot will help you to customize forms by using drag & drop editor. In case anybody fills up your form, that person will be routed automatically to HubSpot's CRM. After that it's your task to manage the relationship between you and your customer and you can do that by sending reminders and customized emails regarding discounts and offers. If you want you can add the form to the existing website and you can even use a standalone form page and you can share it.
- Landing Pages - Launch and create such landing pages that'll work and look across various devices. Pages can also be designed using optimized forms that'll be easier for visitors to fill with just one click.
- Lead Manager - Here you'll have access to the contact information of each customer and you'll also be able to see their and your company's interactions. This information can be used to make laser sales campaigns and targeted marketing.
Marketing automation tools - with this tool you can know the online behavior of your customer, thus you can tailor the contents, offers, and emails that'll boost their interest in your company.
Live chat - With this, you'll be able to support and connect to your audience in real-time with a live chatbox. Using this you can even customize the chatbox that'll go with your brand's look.
CRM - This HubSpot's free tools, using this you'll be able to manage your relationship with your customers from just one place. CRM will give you a central location where you can keep the details of your customers who they are, the ways in which they connect with your brand, what they are purchasing, as well as where they are.
You can even allow your team members to have access to this information. This will work great. You make sure that all are on a similar page and it'll improve communication in your team.
The Sales Hub
This tool will help you find new leads and close more deals. Like, you'll get a notification when any lead opens any emails sent by you, each interaction is tracked automatically, you can even organize the sales activities at a single place.
In a nutshell, this hub will provide everything needed to make an online sales pipeline. Keeping that in mind, we'll know more about Sales Hub features in detail...
Automated Outreach - An automated series of follow up emails and reminders can be made to nurture the lead. Like, if they have searched for goodies that are for sale, but after that, they simply left, now you will remind them that the item exists if you want you can even offer a discount to persuade them.
Share and create Email Templates - if the format of your emails is similar, you can make them into templates, after that access their performance.
Customer Follow Up - you can get automatic notifications in case an email has been sent to a lead that has attachments or links. When they open it you'll be able to follow up.
Set more meetings - In case you do live chats on site, meetings can also be set in a similar manner. It is a very quick and easy way to set up online or face to face meetings. After that you'll be able to use playbooks by Hubspot to make personalized pitch.
No manual entry - the details of each customer (or every potential customer) are monitored or logged automatically, and thus you can skip entering anything manually on your system.
Manage and Track your pipeline - In case you sync with CRM, you'll be able to track deals won, the deals in progress, as well as the flop ones. You'll be able to know easily the best performance of your sales team and you'll also know why. Moreover, in no time, you'll be able to add to your system new deals.
Uncover, in minimum time much more leads - by using email tracking, email sequences, prospects and inbox profiles, you'll be able to know who is actually on your site in real time. If you want you can even know how regularly they visit and exactly with what page they engage the most.
Engage with much more leads - with the help of email templates, email tracking, the calling feature and email scheduling, you can know the minute a prospect sees your emails,or download any attachment, click any link. These prospects will be on top of list, and so you'll be able to customize it as a hot lead after that follow up using a second automated email and you'll do all this before they exit.
The Service Hub
The Free Plan'The Service Hub' will give you every tool required to manage the task of customer care. Communication channels will be pulled in one inbox, that'll include contact forms, live web chat, Facebook messenger, and email.
'Sales' Hub, has 4 pricing plans:
The Starter PlanThis plan has limited features. However, they include team email, live chat, email tracking, notifications, and email scheduling.
The Professional PlanHere is a list of all features that are in 'Free Plan':
The Enterprise PlanIt costs about $50 for a month, a discount of 20% is applicable in case you're paying annually. This plan has no fees for onboarding . You get:
Ultimately, let's have a glance at the 'Service' Hub, and yes, you predicted it correctly, this also has four pricing packages: The Free PlanCharges begin at $500 every month with a 20 percent rebate if you settle an annual fee. There is also a 250 dollars one-time membership charge with this package. For this, you get everything in the Starter Package. However, with given variations:
The Starter PlanCost starts at 1,200 dollars per month with a 3,000 dollars one-time subscription fee with an enterprise package. For this you get all same as in the Professional Plan with the given varieties:
- Calling time up to 8 hours
- 1,000 sacked snippets
- Conference scheduling with 1,000 seminar scheduling links
- 1,000 mail templates
- Ticket locked reports with regular customer support and productivity summaries on 1 panel
- Agent productivity records with regular customer support service and productivity records on 1 panel
- Time-to-close summaries with regular customer support and productivity records on 1 panel
- Endless email tracking
- Salesforce incorporation with 10k salesforce owners,1,000 area mappings and only 1 account
- 10 squads
- Call up support service
- Consumer feedback
- Total 30 currencies
- Progression queues, by amplifying multiple connections into a progression it's simpler to design personalized mails
- Standard contact marking with 1 marking domain enabling you to build rules-based marking standards. Utilize your consumer scores to divide bigger automation
- Customer support automation with three hundred workflows
- Slack incorporation.
- Calling Software Development Kit using voice over internet protocol providers.
- 5 evaluated properties to permit you to build fields that collect data from different fields.
- Document personalization with particular features.
- Email cycles with up to 1,000 cycles and 150 everyday registrations
- 1,000 reports
- Mail scheduling
- Discussion routing to the right individual in the squad.
Similarly, this has restricted features, but all of it comprises live chat, ticketing, an interactive inbox, ticket locked reports, and team mails. For this you receive:
Rates go from 50 dollars every month, with a 20 percent rebate if you pay yearly. There is no membership charge for this package. For this one you can access all in the Free Plan with given variations:
Charges start at 400 dollars every month with a 20 percent rebate if you settle an annual fee. There is a $250 one-time membership charge with this package. For this, you receive all the above in the Starter Package. However, with given variations
Cost starts at 1,200 dollars per month with a 3,000 dollars one-time subscription fee with this package. For this you receive all features in the Professional Plan with the accompanying varieties:
HubSpot moreover offers "Bundle" choices, for e.g., you can spend for the Sales Hubs and Marketing, and exclude the Service Hub. There are even a few additional features like HubSpot, Ads, Reporting, Dedicated IP, and CMS but to avail them you need to pay more.
Let's have a glance at these...
HubSpot CMS
The HubSpot CMS is used to build your webpage. Rates start at 300 dollars per month, and you need to deliver a one-time CMS membership charge of 1,000 dollars.
HubSpot states that it will assist you to set up a HubSpot Content Management System and provide tutorials on how to utilize it to make your website well -optimized.
HubSpot's CMS offers you these features.
Website and Landing pages - Create impressive landing pages that are adjustable with any device.
Why try Hubspot?
Hubspot is a replacement for EVERYTHING. Are you tired of multiple panels for your marketing industrialization? Hubspot counters this difficulty with ease. You can start with the free Customer Relationship Management and then move towards extra features without any need to learn a new program.
HubSpot Reporting
For 200 dollars per month, you can expand the number of customized dashboards you can create up to 2k custom reports. That figure is divided into a limit of Two hundred reports/accounts, circulated across the three Hubspot CRM, and Hubs.
The fee doesn't encompass tariffs, and HubSpot fees are prone to boost "with extra purchases."
HubSpot Advertisements
For an additional $100 per month, you can multiply the proportion you expend on the advertisement to $50, have 50 extra audiences, and audience syncing hourly. Likewise, this fee doesn't comprise taxes, and HubSpot states that prices are liable to increase "with extra services."
HubSpot Dedicated IP
HubSpot claims that its shared Internet Provider addresses possess "consistently higher email delivery ratings." For an additional $500 per month, you could purchase your custom IP address for increasing the possibilities of email delivery and increase your influence over what HubSpot tags "your personal sender reputation."
- $350 per month offers you sessions every month with an in-house consultant on marketing and sales programs.
- $650 per month offers you exactly the same as a $350 plan with the assistance of 5 hours every month with a specialized technical consultant.
- 1,200$ per month offers you a support service of 5 hours every month with an in-house consultant and a technical consultant.
Also, the fee doesn't comprise tariffs, and HubSpot explains the same for price increases.
Let's begin with more interesting points. Merits Demerits.- It is more expensive for the start-up as well as for the smaller company.
- Lack of dynamic content and search marketing as well as sales intelligence.
- Lack of quick response when the user utilizes the platform of the chatbox.
- According to some users, a free trial is only accessible if a user permits an annual base subscription.
- Sometimes it becomes difficult to cancel the subscription.
Besides these add-ons, you even can purchase Hubspot's Premium Services.
Let's again begin with interesting things about it. Merits. Demerits.Besides these add-ons, you also can buy HubSpot's Premium Services. This consulting service starts at $350 per month and goes to 1,200$ per month.
Merits and demerits of Wishpond.
Merits and Demerits of HubSpot
Integration of Wishpond
It offers over 300 integrations. Wishpond is basically integrated along with Shopify and offers easy adding of popups to user Shopify.
- It offers more integration judgments. Hubspot provides all information to the consumer like pricing information, data flow configuration, and demo videos in order to decide the best integration apps. They want to keep the customers informed.
- Apps are more relevant and easier to search, Hubspot offers an improved version of the marketplace with search filtering facility.
It is also incorporated with a variety of equipment for example CRM, greeting cards, analytics, live chat, surveys, webinars, email marketing, SMS apps, and phones. Wishpond can also be used on iPhone, Linux, Mac, Android, Windows, iPad, and mobile devices.
Integrations of Hubspot
The following areas represent a category of topics.- Troubleshooting
- Manage leads
- Publishing campaigns.
- Email mechanization.
Hubspot offers over 350 integrations. However, the popular ones are pipeline, CRM, live chat, word press survey monkey, and Shopify. Similar to wishpond, Hubspot can be used on iPad, windows, mobile devices, Android, and internet browsers. Recently Hubspot launched the app marketplace with a new design. They rearrange this as " Bringing it with an easier strategy in order to grow business by connecting over 300 integrations."
App marketplace Hubspot consists of a variety of third party equipment that can be used by businesses in order to integrate them with a business report. Slack, WordPress, Plecto, zepier, and officeRND are some popular apps that are included in it.
Wishpond Support
It offers the best center for customer support, where customers can type their related questions. There are some important topics that are included in it, for example, leads dashboard, click action, and export leads.
So here you can see, this available resource is quite simple to navigate.
There is some essential wishpond support, which actually covers the problem associated with it, for example, " Embed on the blog" and " Eliminate lead". It also offers a popup chat box for solving the problem. Wishpond gives a quick response in just 3 hours. You can also mail them.
It also offers a resource center facility where users can avail of more beneficial topics for example " five beneficial paths to get high conversion topic and exchange of your website", " how to credit e-commerce consumer survey in order to have a huge conversion in the year 2020." And " Detailed guidance for local SEO".
The free resource hub of Wishpond provides webinars, infographics, and many marketing ebooks. Along with this it also offers new strategies for email drip issues, landing pages, land generation, and marketing.
In addition to this, it gives WordPress a popup developer app and a Shopify popup developer app at absolutely zero cost.
Hubspot support.
There is a contact button at the website through which you can contact the Hubspot and you can get knowledge base information. It also provides a great platform for you where you can send your question and it will give a satisfactory answer.
Unfortunately, it provides email support and technical phone facility for paid customers only. In case you are utilizing this platform for free then you will be proposed to the community of Hubspot Where you can find clues for your crisis. Sometimes free consumers can also adapt Hubspot attempts and email coupons in order to get an answer back in one day.
There is a resource center through which you can register for free with the help of consulting partners and Hubspot agency. Apart from this, there is some local user committee you can join for more support.
Review: HubSpot vs Wishpond
In the case of wishpond, it carries its special website with the remarkable arrangement of achievement stories. It offers a case study part which is more helpful because it provides more relevant statistical results. In addition to this, it offers a bunch of industries and companies to select from.
However, review sites provide thumbs up to Welshpool along with huge consumer satisfaction grades. This particular recognition was given in the account of having great customer service, user-friendly facility, and best value to their money.
Wishpond Customer ReviewSometimes a user may complain about the prices because they offer variable price structure which mainly depends on marketing needs.
Customer Review HubspotAs part of Hubspot users, Hubspot offers better integrity to money to their users and it is more simple to handle and use. According to the feedback given by the reviewer, features and facilities provided by Hubspot are also easier to use. Normally it is rated as 4 or 5 stars. In some cases, the user may complain about shoddy reporting devices, Broken e-commerce bridge, promoted spambot, and massive sales tactics, which actually doesn't make a big difference.
Quick Links:FAQs
Wishpond vs Hubspot & Testimonials
Conclusion: Wishpond vs Hubspot Comparison 2020
Hubspot provides a complete CRM package with sales and marketing. But if the user wants to get a more sophisticated facility then it arrives at a heavy price.
Hubspot's website is difficult to drive, it is more important than what is required before signing a long contract with the customer.
Facilities and features provided by Hubspot are more reliable and comfortable for any customer. It is a very good thing about Hubspot that it offers evidence of a successful campaign.
Bottom line: as per the full-fledged CRM is concerned, HubSpot offers you the best platform but if the customer needs a more approachable, flexible, and cost-beneficial online platform for sales then the user needs to go with Wishpond.
Before utilizing any one platform you need to go with detailed research about it by going through a free trial facility offered by both of them.
Ultimately, it depends on you which platform you are going to select. Both of the platforms are more comfortable in offering marketing solutions. Here you need to see your business and accordingly, you can select any one of it. First of all, set your consumer target and then go for finding the perfect solution for it which will help you make it a success.
