Marketing & Advertising Magazine

Why Online Video is Beating Social Media

Posted on the 26 September 2013 by Scotcombs @3rdplanetmedia

news shooting“During these past few years social media has gotten more hype than just about anything. It’s been a great bandwagon to jump on and just about every online marketing guru under 60 has. It’s been a party for slick marketers and sales people who’ve financially capitalized on the hype. Whether it’s because of that hype, or despite it, business owners are now experiencing a social media hangover.

As the Manta Small Business Wellness Index showed, over 60% say they “don’t see any ROI” on their social-media activities. That’s a lot.

Regardless of why business owners say they see no ROI (return on investment), it’s forced them to seek an alternative – and that alternative is video.” More from this article by John Follis>>>

Back to Featured Articles on Logo Paperblog