Themarioblog

LATEST ARTICLES ( 1384 )

• New York Times: New Appointments Reflect Digital, Product Development Priorities

  

  TAKEAWAY: Looks like it is digital first as The New York Times makes leadership changes  Interesting leadership changes at The New York Times, and everything... Read more

  Posted on 16 July 2013 MEDIA, SOCIAL MEDIA, TECH

• Kansas City Business Journal: Launches New Product, Meets Challenges of Change

  

  TAKEAWAY: Another Pinstripe Project launch has taken place, this time the Kansas City Business Journal. Unification and continuity for the American City Busines... Read more

  Posted on 15 July 2013 MEDIA, SOCIAL MEDIA, TECH

• Those Footprints in the Sands of Advertising Are Everywhere

  

  This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, July 15.TAKEAWAY: We can’t escape the barrage of... Read more

  Posted on 12 July 2013 MEDIA, SOCIAL MEDIA, TECH

• Front Pages Adapt to Their Role in a Digital Age

  

  TAKEAWAY: The printed newspaper front page has lost its time advantage, but smart editors still use that prime real estate to lure us with content that... Read more

  Posted on 11 July 2013 MEDIA, SOCIAL MEDIA, TECH

• Vanity Fair Speaks French—with an Unequivocally “américain” Accent

  

  TAKEAWAY: It’s finally here. After months of rumors and speculations about Vanity Fair’s coming out with a French edition, the magazine has produced its first... Read more

  Posted on 10 July 2013 MEDIA, SOCIAL MEDIA, TECH

• Extra! Extra! Lean Back, Lean Forward. Read All About It

  

  TAKEAWAY: Evening tablet editions are flourishing worldwide, but so is tablet used at other times of the day as well. For many tablet users, best time to... Read more

  Posted on 09 July 2013 MEDIA, SOCIAL MEDIA, TECH

• How To Write Short: an Essential Book for Fast Times

  

  TAKEAWAY: The latest book from writing guru Dr. Roy Peter Clark is just what storytellers need to tackle writing across platforms—especially when less is best.... Read more

  Posted on 08 July 2013 MEDIA, SOCIAL MEDIA, TECH

• Fully Booked: a Book That Invites You to Celebrate Print

  

  This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, July 8 TAKEAWAY: Looking for a great book for those... Read more

  Posted on 05 July 2013 MEDIA, SOCIAL MEDIA, TECH

• The Economist: Design That Defines Simplicity, Functionality

  

  TAKEAWAY: What makes the design of The Economist so effective? It’s all about its functionality and simplicity. From time to time I get an email request, or a... Read more

  Posted on 04 July 2013 MEDIA, SOCIAL MEDIA, TECH

• Orange County Register: Fueling Optimism for Newspaper Industry

  

  TAKEAWAY: Last week was the annual gathering of the American Society of News Editors in Washington, DC, and, apparently there was a sense of optimism at the... Read more

  Posted on 03 July 2013 MEDIA, SOCIAL MEDIA, TECH

• Philadelphia Business Journal: a Total Reinvention

  

  Philadelphia Business Journal: a total reinvention TAKEAWAY: Another Pinstripe Project launch has taken place, this time the Philadelphia Business Journal. Read more

  Posted on 01 July 2013 MEDIA, SOCIAL MEDIA, TECH

• The Consultant/client Relationship and Design Decisions

  

  This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, July 1 TAKEAWAY: One of the highlights of speaking at... Read more

  Posted on 28 June 2013 BUSINESS, MEDIA, SOCIAL MEDIA, TECH

• iWED: Storytelling That Recognizes Uniqueness of Each Platform

  

  TAKEAWAY: It is lunch with dear friend and Poynter colleague Dr. Roy Peter Clark, and catching up on things and perhaps planning to collaborate on another WED... Read more

  Posted on 27 June 2013 MEDIA, SOCIAL MEDIA, TECH

• For Newspapers: Better Two Robust Sections Than Four Skinny Ones

  

  TAKEAWAY: More than a redesign, what some of the US newspapers need is a rethinking of content flow and sectioning. Those 8-page sections are too anemic to stan... Read more

  Posted on 26 June 2013 MEDIA

• It’s a Design Fest for HOW Design in San Francisco

  

  TAKEAWAY: It’s the HOW Design Live 2013 in San Francisco this week and I join the line up of speakers today. Here’s an idea of the rich program and takeaways... Read more

  Posted on 25 June 2013 MEDIA, TECH

• Introducing New Product to Advertisers

  

  This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is June 24.  TAKEAWAY: Speaking to a group of advertising managers... Read more

  Posted on 21 June 2013 MEDIA, SOCIAL MEDIA, TECH

• Ottawa Citizen: When Less is Best in Page Design

  

  TAKEAWAY: Today we turn to one page we like and tell you why. Welcome to this poster page design from Canada’s Ottawa Citizen. Read more

  Posted on 20 June 2013 MEDIA, SOCIAL MEDIA, TECH

• Washington Examiner Says Goodbye but Plant City Times & Observer Says Hello

  

  TAKEAWAY: A newspaper is saying goodbye to daily print edition, while a weekly is born in Florida. PLUS: Watching the press cover a story that’s close to home. Read more

  Posted on 19 June 2013 MEDIA, TECH

• South China Morning Post: Anatomy of a Scoop in the Digital Age

  

  TAKEAWAY: Some say there is no such thing as a scoop for newspapers in the era of Twitter and social media. The Snowden story shows us differently, especially... Read more

  Posted on 18 June 2013 MEDIA, SOCIAL MEDIA, TECH

• It’s a New Washington Business Journal

  

  TAKEAWAY: It is another launch for an American City Business Journal newspaper as Project Pinstripe continues. This time it is the Washington Business Journal... Read more

  Posted on 17 June 2013 MEDIA, SOCIAL MEDIA, TECH