Themarioblog

LATEST ARTICLES ( 1384 )

• La Nueva Provincia: The Styleguide

  

  TAKEAWAY: Here are some key pages from The Styleguide prepared for La Nueva Provincia’s new design. Perhaps the most important document to guarantee... Read more

  Posted on 10 December 2013 MEDIA, SOCIAL MEDIA, TECH

• Argentina’s La Nueva Provincia: It’s a New Look Across Platforms

  

  TAKEAWAY: More than three decades have passed since I first redesigned La Nueva Provincia. Now it is not just a redesign, but a total rethinking to adapt to... Read more

  Posted on 09 December 2013 MEDIA, SOCIAL MEDIA, TECH

• Front Page Variety and Those European Dailies

  

  This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, December 9. TAKEAWAY: Sampling a variety of European... Read more

  Posted on 06 December 2013 MEDIA, SOCIAL MEDIA, TECH

• Newsweek in Print: Chronicle of an Unexpected Resurrection

  

  TAKEAWAY: So, it is hello again, Newsweek print edition? For those who missed touching their newsweekly, 2014 may bring it back from the dead. Read more

  Posted on 05 December 2013 MEDIA, SOCIAL MEDIA, TECH

• Changing the Meaning of News at CNN

  

  TAKEAWAY::Changes at CNN signal how the new definition of news applies to TV networks, not just printed newspapers.  We often say that printed newspapers have... Read more

  Posted on 04 December 2013 MEDIA, SOCIAL MEDIA, TECH

• Purely Elegant Editorial Design is Ageless: Highlighting “Vanity Fair 100 Years”

  

  TAKEAWAY: Simple and elegant design never goes out of style. This is demonstrated in the work of Luke Hayman and his team at Pentagram as they created the look... Read more

  Posted on 03 December 2013 MEDIA, SOCIAL MEDIA, TECH

• Three Rules for Treating Media Internships as the Valuable Opportunities That...

  TAKEAWAY: Media internships are in jeopardy at large publishers, but they should not disappear. As someone who has been both an intern and hired interns, I... Read more

  Posted on 02 December 2013 MEDIA, SOCIAL MEDIA, TECH

• Half Way Through ACBJ’s Project Pinstripe

  

  It is the Thanksgiving Holiday in the United States so this is our “weekend” blog post and will be updated as needed. The next blog post is Monday, Dec. Read more

  Posted on 27 November 2013 MEDIA, SOCIAL MEDIA, TECH

• Branded Content Goes for Multimedia Storytelling

  

  TAKEAWAY: It is a perfect fit: the storytelling strategies that we have come to know as the Snow Fall genre taken to branded content. An early example from... Read more

  Posted on 26 November 2013 MEDIA, SOCIAL MEDIA, TECH

• No Room for “solo Numbers” in the World of the Media Quartet

  

  TAKEAWAY: Two events in which I was involved this past week are a reminder of something I have suspected for a long time: there is no room for “solo numbers”... Read more

  Posted on 25 November 2013 MEDIA, SOCIAL MEDIA, TECH

• Redefining “Top News” with a Story That Engages

  

  This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, November 25 TAKEAWAY: Most days, as I read The New... Read more

  Posted on 22 November 2013 MEDIA, SOCIAL MEDIA, TECH

• Print’s Twists and Turns: a New Magazine is Born, a Print Edition Closes

  

  TAKEAWAY: Icon, a fashion magazine for the contemporary man, has been a success in Italy. Now El Pais, of Spain, publishes a Spanish edition; meanwhile, The... Read more

  Posted on 21 November 2013 MEDIA, SOCIAL MEDIA, TECH

• In Russia: Moscovskiye Novosti Makes History with Award

  

  TAKEAWAY: Moscovskiye Novosti has received an award from The European Newspaper Awards—the first Russian newspaper to achieve such honor. We take a look back... Read more

  Posted on 20 November 2013 MEDIA, SOCIAL MEDIA, TECH

• Let’s Not Underestimate the Value of Visual Journalists

  

  TAKEAWAY: It seems to be a pattern—and not a very good one: whenever newspapers need to cut personnel, the knife targets visual journalists. But, does it make... Read more

  Posted on 19 November 2013 MEDIA, SOCIAL MEDIA, TECH

• 2014: the Year When Branded Content Makes the Big Entrance

  

  TAKEAWAY: We saw it coming when the first silent ads mixed with editorial content in those early news websites; now it is called branded journalism, and the bes... Read more

  Posted on 18 November 2013 MEDIA, SOCIAL MEDIA, TECH

• An Interview with Francesco Franchi: Author of Designing News

  

  This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, November 18TAKEAWAY: Francesco Franchi, author of the... Read more

  Posted on 15 November 2013 MEDIA, SOCIAL MEDIA, TECH

• Contrarians at the Gates of Media Transition

  

  TAKEAWAY: One expert tells us one thing, but another one challenges the notion completely. Who is right? What is right? How much knowledge do we have to make... Read more

  Posted on 14 November 2013 MEDIA, SOCIAL MEDIA, TECH

• Redesign of Argentina’s Diario Uno: Vintage Design in the Wine Region

  

  TAKEAWAY: It’s a new look for Diario Uno. See case study and sample the pages with the new design.Mendoza, Argentina: wine region, growing cityThe new Diario Un... Read more

  Posted on 13 November 2013 MEDIA, SOCIAL MEDIA, TECH

• ACBJ: Recruitment Tool is Also Media Quartet Sampler

  

  TAKEAWAY: Here is a recruitment tool that accomplishes that while showing us a lesson about how to approach the digital first philosophy in the newsroom... Read more

  Posted on 12 November 2013 MEDIA, SOCIAL MEDIA, TECH

• Australia: Multimedia Storytelling Comes to the Fairfax Newspapers

  

  TAKEAWAY: In Australia, at The Sydney Morning Herald and The Age, multimedia storytelling taking off—-and quite successfully—with Five Seasons, profiling five... Read more

  Posted on 11 November 2013 MEDIA, SOCIAL MEDIA, TECH