Peterjbell

LATEST ARTICLES ( 91 )

• Top 5 Online Lead Generation Scams to Be Avoided

  It is unfortunate but in every industry there are some who choose unethical ways of doing business, the lead generation market is no better or no worse than... Read more

  Posted on 19 December 2011 BUSINESS, MARKETING & ADVERTISING

• Top 5 Tips for Better Co-registration

  Co-registration (or Co-reg) is an often misunderstood lead generation channel, largely due to it's affiliation with prize draw competitions and the huge varianc... Read more

  Posted on 22 November 2011 BUSINESS, MARKETING & ADVERTISING

• Social Lead Generation Exclusive – Change the Channel

  It is a sign of the times, that previously sacrosanct marketing channels are now coming under intense scrutiny by the bean counters. As any marketer... Read more

  Posted on 18 November 2011 BUSINESS, MARKETING & ADVERTISING

• What's the Difference Between a Lead and a Like?

  Our ability to like (and share) information, photo's, articles and interests on the web is fast becoming an online way of life. Read more

  Posted on 08 November 2011 BUSINESS, MARKETING & ADVERTISING

• The Future - Video Killed the Internet Star?

  Glimpses of the future of online are abound with Google looking to obliterate our channel obsessed TV culture with a preference search based youtube model amid... Read more

  Posted on 04 November 2011 BUSINESS, MARKETING & ADVERTISING

• 99 Problems but the Lead Ain't One

  It's amazing how a concept so basic as generating a lead in order to make a follow-up sale has become so complex. You take the worst quality leads and get... Read more

  Posted on 01 November 2011 BUSINESS, MARKETING & ADVERTISING

• Lead Generation Jargon, Buster

  Like most people in the lead generation industry I love a good tech talk now and again. Whether it's real-time XML, de-dupe, image pixels or container tagging... Read more

  Posted on 25 October 2011 BUSINESS, MARKETING & ADVERTISING

• State of European Lead Generation Market - Stunning New Research

  Like you, I rarely ever see any in-depth research on lead generation across Europe so I couldn't believe the statistics when I saw this recent report in all... Read more

  Posted on 17 October 2011 BUSINESS, MARKETING & ADVERTISING

• 2013: The End of Social Media Advertising (as We Know It)

  The current hype surrounding advertising on social media sites such as Facebook et al. is doomed to end soon (2013 in fact!). The simple fact is these kinds of... Read more

  Posted on 02 September 2011 BUSINESS, MARKETING & ADVERTISING

• Mobile Lead Generation - The Time is Now

  Much vaunted mobile opportunities are at last falling into place with advancements in lead management platforms making their integration and measurement much... Read more

  Posted on 25 August 2011 BUSINESS, MARKETING & ADVERTISING

• Ad-Tech London: Online Lead Generation Taking Over?

  Signing up for Ad-Tech London this September I came across a perfect illustration of how lead generation continues to influence ever more areas of modern... Read more

  Posted on 14 July 2011 BUSINESS, MARKETING & ADVERTISING