Martin Zwilling

LATEST ARTICLES ( 3466 )

• 6 Reasons Why Focus is Job One for Every Startup

  

  It’s great to dream big, but your startup needs a laser focus in the beginning to get market and investor attention. Google did it with search engines, Apple di... Read more

  Posted on 23 June 2013 BUSINESS, CAREER

• The 10 Worst Traits of Even the Great Entrepreneurs

  

  Does it really take a few flaws to make a great entrepreneur, or are the rest of us just confused about what a perfect business person is all about? Read more

  Posted on 22 June 2013 BUSINESS, CAREER

• 8 Keys to Award Winning Startup Customer Service

  

  Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Yet the average perceptio... Read more

  Posted on 21 June 2013 BUSINESS, CAREER

• Million Dollar Ideas Don’t Make Successful Startups

  

  When entrepreneurs come to me with that “million dollar idea,” I have to tell them that an idea alone is really worth nothing. Read more

  Posted on 20 June 2013 BUSINESS, CAREER

• 6 Key Marketing Do’s and Don’ts For Your Startup

  

  Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a rea... Read more

  Posted on 19 June 2013 BUSINESS, CAREER

• Entrepreneurs Must Be Survivors in Their Own Mind

  

  People with a victim mentality should never be entrepreneurs. We all know the role of starting and running a business is unpredictable, and has a high risk of... Read more

  Posted on 18 June 2013 BUSINESS, CAREER

• Investors Seek Out Entrepreneurs With Resilience

  

  If you haven’t had a failure, you aren’t pushing the limits. If you are really an entrepreneur, you are a risk taker and less cautious by nature, so failures... Read more

  Posted on 17 June 2013 BUSINESS, CAREER, LIFE COACH

• 7 Ways to Stop Treating Your Business Like a Hobby

  

  We’ve all heard the old joke “In a bacon-and-egg breakfast, the chicken is involved, but the pig is committed.” This quote epitomizes the true essence of... Read more

  Posted on 16 June 2013 BUSINESS, CAREER

• Savvy Entrepreneurs Look for More Than Funding

  

  Some entrepreneurs start polling venture capitalists for that multi-million dollar investment before they even have a business plan. Read more

  Posted on 15 June 2013 BUSINESS, CAREER

• How Many Entrepreneurs Really Need a Business Plan?

  

  On a regular basis, I am approached by entrepreneurs who assert that business plans are a waste of time. They cite sources like a recent BusinessWeek story,... Read more

  Posted on 14 June 2013 BUSINESS, CAREER

• Beware the Long-Term Pitfalls of Entrepreneurship

  

  Most entrepreneurs expect to face the “normal” challenges of starting a business, which include finding the right opportunity, building and executing a winning... Read more

  Posted on 13 June 2013 BUSINESS, CAREER

• A Business Requires Collaboration But Not Consensus

  

  Any entrepreneur with a vision can postulate a new business, but it takes a collaboration of many people to make it a success. Read more

  Posted on 12 June 2013 BUSINESS, CAREER

• Your Health and Balance Are Key to Startup Health

  

  A couple of years ago, I saw firsthand what can happen to a founder, and the business, when the founder practices unhealthy habits such as working 20 hours a... Read more

  Posted on 11 June 2013 BUSINESS, CAREER, FITNESS, SPORTS

• How Many Key Leadership Principles Do You Practice?

  

  Creating and building a business is not a one-man show. It requires a team effort, or at least the ability to build trust and confidence among key players, and... Read more

  Posted on 10 June 2013 BUSINESS, CAREER

• Every Startup Should Assume Pivots Will Be Required

  

  The traditional mode of starting a company is to plan a serial process, where you complete once all the steps, leading to the “big bang” launch of the company. Read more

  Posted on 09 June 2013 BUSINESS, CAREER

• 8 Questions Keep Great Entrepreneurs Up At Night

  

  Even entrepreneurs who have built many startups, or sold their last one for millions of dollars, know they make occasional people leadership mistakes. Read more

  Posted on 08 June 2013 BUSINESS, CAREER

• How to Say ‘No’ With a Smile and Save Your Startup

  

  Entrepreneurs have to know when and how to say ‘no,’ and be good at delivering the message. All startup leaders are besieged with requests for their time,... Read more

  Posted on 07 June 2013 BUSINESS, CAREER

• How to Lock and Load the Right CEO for Your Startup

  

  If you are a young startup founder, how do you find that CEO or other executive for your “dream team” to close on funding or complement your skills to kick star... Read more

  Posted on 06 June 2013 BUSINESS, CAREER

• Learn the Laws of the Jungle for Business Startups

  

  It’s a jungle out there. In 2012, total entrepreneurial activity in the United States hit its highest level since their survey started in 1999, according to... Read more

  Posted on 05 June 2013 BUSINESS, CAREER

• 10 Rules for Survival in the Startup Lifestyle

  

  As we recover from some tough economic times, more and more people seem to be turning to entrepreneurship as an alternative to traditional employment. Read more

  Posted on 04 June 2013 BUSINESS, CAREER