Happygrc

LATEST ARTICLES ( 227 )

• 2011 Mercury Finalists Announced

  

  Finalists for the Radio Mercury Awards were announced today. To listen to the spots, click here.Here are just a few things that continue to fascinate me about... Read more

  Posted on 13 September 2011 BUSINESS, MARKETING & ADVERTISING

• Perspective in Advertising

  Ten years ago, I went to bed really bummed that one of my ads didn't make it into the Communication Arts annual. The next day, it was September 11, 2001, and... Read more

  Posted on 10 September 2011 BUSINESS, MARKETING & ADVERTISING

• It's the Music Stupid, Part V

  Art directors, writers, learn how to use music. The right track is usually the thin line separating prettying good from great.Created by London-based Johnny... Read more

  Posted on 03 September 2011 BUSINESS, MARKETING & ADVERTISING

• Two Ways to Be Great

  As far as I know, there are really two paths to doing great work:1. Be great at what you do.2. Surround yourself with people who are great at what they do. Read more

  Posted on 02 September 2011 BUSINESS, MARKETING & ADVERTISING

• Tor Myhren on Radical Collaboration

  In case you haven't seen this (it's currently on the home page of Creativity), it's worth 18 minutes - especially since those of us in the U.S. have a... Read more

  Posted on 01 September 2011 BUSINESS, MARKETING & ADVERTISING

• Four Quotes from Steve Jobs On Advertising

  

  1. Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they... Read more

  Posted on 31 August 2011 BUSINESS, MARKETING & ADVERTISING

• Threadless by Jake Nickell

  

  I have a book recommendation for you: Threadless.com might be the perfect example of how to launch a dot-com company in the post dot-com bust era. Read more

  Posted on 26 August 2011 BUSINESS, MARKETING & ADVERTISING

• Will I Have a Yoda?

  

  When I started my career at Leo Burnett, I was fortunate to be assigned a great mentor. At Burnett, they called the mentors Yodas. Read more

  Posted on 25 August 2011 BUSINESS, CAREER, MARKETING & ADVERTISING

• Dear Sir: How Not To Approach Me

  

  About once a week, I get an email from someone asking about job openings or looking for feedback on their portfolio. And back in the spring, I sifted through... Read more

  Posted on 24 August 2011 BUSINESS, MARKETING & ADVERTISING

• Former Student Showcase: Troy Burrows

  I met Troy Burrows about three years ago when he was a student at the Chicago Portfolio School. Now he's doing videos like these for Sharpie at DraftFCB in... Read more

  Posted on 17 August 2011 BUSINESS, MARKETING & ADVERTISING

• Should I Look For A New Job?

  

  One of the trickiest of the questions I get from students and former students is "How do I know when I should find a new job?" It's an easy question if you're... Read more

  Posted on 03 August 2011 BUSINESS, CAREER, MARKETING & ADVERTISING

• "Because I'm the Client."

  There will be multiple times in your career when the client does not go with the agency recommend. They'll choose another director. A different illustrator. Read more

  Posted on 31 July 2011 BUSINESS, MARKETING & ADVERTISING

• Excavation Skills

  

  In his book On Writing, Stephen King says creating a story is like uncovering a fossil. You uncover a little bit at a time, not really knowing exactly what... Read more

  Posted on 27 July 2011 MARKETING & ADVERTISING

• Negotiating Moving Expenses

  

  A friend of mine recently asked my advice on negotiating moving expenses for a job. This advice won't help you build your portfolio, but it could be helpful if... Read more

  Posted on 21 July 2011 BUSINESS, CAREER, MARKETING & ADVERTISING

• Meditate On This

  A recent article in Fast Company suggests that our ability to think creatively flows much better when we spend 12-20 minutes a day meditating. I'm no guru, but... Read more

  Posted on 19 July 2011 BODY, MIND, SPIRIT, BUSINESS, MARKETING & ADVERTISING

• The Creative Ham

  

  Here's something I wish I'd had when I was graduating from portfolio school. It's a site called The Creative Ham, which is a working list of ad agencies by city... Read more

  Posted on 13 July 2011 BUSINESS, MARKETING & ADVERTISING

• Something To Think About

  This post from a fashion blog is interesting to me for two reasons.1. I think it's true when it comes to fashion.2. I think it's incredibly applicable and... Read more

  Posted on 05 July 2011 BUSINESS, MARKETING & ADVERTISING

• Meet Your Competition

  

  The Lürzer's Archive Student of the Year Award is open for voting. Check out the nominees. And if you're a first year portfolio school student, start trying to... Read more

  Posted on 01 July 2011 BUSINESS, MARKETING & ADVERTISING

• Want a Promotion? Give Yourself One First.

  An alternate headline for this post could be, "Think for the job you want, not the job you have." One of the best ways to make yourself invaluable and worthy... Read more

  Posted on 29 June 2011 BUSINESS, MARKETING & ADVERTISING

• Radio Mercury Awards Workshop

  

  If you're a writer, and you'll be in the LA area on July 14th, you should go to this.I went to one of these workshops as a junior writer. Well worth the money. Read more

  Posted on 28 June 2011 BUSINESS, MARKETING & ADVERTISING