Happygrc
MY BLOGS
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Makin' Ads
http://makinads.blogspot.com/
For students of advertising, portfolio school hopefuls, and anyone else putting their book together.
LATEST ARTICLES ( 227 )
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The Maker Generation
Last week, I was able to catch up with my friend, mentor and first boss Kevin Lynch. Over lunch he said a few things worth sharing here. Paraphrasing, of course. Read more
Posted on 24 May 2012 BUSINESS, MARKETING & ADVERTISING -
Miss You, Sonya.
My friend and former CD, Sonya Grewal passed away last weekend. She was a great creative, and a great person.Here's a conversation Sonya and I had a few years... Read more
Posted on 15 May 2012 BUSINESS, MARKETING & ADVERTISING -
Amateur Creativity at the Chicago Portfolio School
I will be speaking at the Chicago Portfolio School this Friday at 5:30 pm. My presentation is "Amateur Creativity." You can sign up here. If you're in town, sto... Read more
Posted on 09 May 2012 MARKETING & ADVERTISING -
Managing Your Career on a Matchbook
In portfolio school, you'll be told to make the most of every opportunity. Even matchbook covers and table tents. If you're given a table tent assignment, make... Read more
Posted on 04 May 2012 MARKETING & ADVERTISING -
Are You in the 75%?
According to this global study from Adobe, 75% of people think they are not living up to their creative potential. Makes me happy to be in advertising. But I... Read more
Posted on 24 April 2012 BUSINESS, MARKETING & ADVERTISING -
DDB San Francisco Summer Internship
DDB San Francisco is accepting applications for our summer creative internship program which, like other DDB offices, we're calling LaunchPad. Read more
Posted on 20 April 2012 BUSINESS, MARKETING & ADVERTISING -
Chipping Away to Find Your Voice With Moshe Kasher
All creative people know the importance of generating lots of ideas to get to the good stuff. I think the same is true with writing, whether it's a script or a... Read more
Posted on 18 April 2012 BUSINESS, MARKETING & ADVERTISING -
Exploited by Masters
I just finished watching a documentary on Charles and Ray Eames. Many of those interviewed were designers who had worked with the Eames, collaborating on... Read more
Posted on 15 April 2012 BUSINESS, MARKETING & ADVERTISING -
How to Start Writing Scripts
As a junior with very little script writing experience, I found it challenging to get into the spot. I'd have an idea for a spot. But getting to that idea alway... Read more
Posted on 12 April 2012 BUSINESS, MARKETING & ADVERTISING -
Your Dream Portfolio
I recently heard of a fantastic assignment given by Bryan Birch, an instructor over at the Academy of Art University here in San Francisco. I have a... Read more
Posted on 21 March 2012 BUSINESS, MARKETING & ADVERTISING -
7 Rules for Writing Radio
Writers and art directors, here is what I would like to tell you about radio:Radio is usually :30 or :60. Time your scripts accordingly. (This applies to TV,... Read more
Posted on 13 March 2012 BUSINESS, MARKETING & ADVERTISING -
Troy's News Worth Spreading
Congrats to our friend Troy Burrows whose Sharpie work was selected as one of TED's Ads Worth Spreading.Troy was a student at the Chicago Portfolio School just ... Read more
Posted on 07 March 2012 BUSINESS, MARKETING & ADVERTISING -
Guest Post: Nate Stroot
From time to time, we like to invite guests to post on Makin' Ads. Today's guest poster is a former student of mine, Nate Stroot. Read more
Posted on 02 March 2012 BUSINESS, MARKETING & ADVERTISING -
Portfolio-Launch.com Beta Testing
Before I launch this site officially, I'm announcing the beta version on makinads.com.There are five concepting exercises on this site meant to help portfolio... Read more
Posted on 20 February 2012 BUSINESS, MARKETING & ADVERTISING -
Make Your Book Less Student-y! Act Now!
I see a lot of student porfolios. And I can peg most of them - say 80%, and that's pretty generous - as being a student portfolios before I even look at the... Read more
Posted on 16 February 2012 BUSINESS, MARKETING & ADVERTISING -
Creating. Just to Create.
Natalie Goldberg is a writer. And she says as a writer, you have to write every day. In her book Wild Mind, she says people who attend her writing seminars ofte... Read more
Posted on 13 February 2012 BUSINESS, MARKETING & ADVERTISING -
How to Make Great Commercials
There's a great series of articles over at Fast Company by Gerry Graf walking through the process of making a spot from beginning to end. Lots of good wisdom... Read more
Posted on 10 February 2012 BUSINESS, MARKETING & ADVERTISING -
I Don't Always Practice Writing Copy. But When I Do...
His blood smells like cologne.He can speak French in Russian.He's a lover not a fighter. But he's also a fighter, so don't get any ideas.He is the only man... Read more
Posted on 10 February 2012 BUSINESS, MARKETING & ADVERTISING -
VCU Brandcenter, The Most Innovative Business School in the World
The VCU Brandcenter beat out Harvard, Wharton, Notre Dame and the London School of Business to be named The Most Innovative Business School in the World.... Read more
Posted on 09 February 2012 BUSINESS, MARKETING & ADVERTISING -
Temerlin Advertising Institute
For a long, long time, if you wanted to get a job in advertising, the Portfolio Center in Atlanta was your best (and maybe only) shot. Read more
Posted on 08 February 2012 BUSINESS, MARKETING & ADVERTISING