Chrisbrown
MY BLOGS
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Branding & Marketing
http://brandandmarket.com/
Branding and marketing information for business professionals that are interested in both strategy and tactics in marketing.
LATEST ARTICLES ( 300 )
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Updated and Refreshed, Superman Logo Through The Years
Superman logo refresh from 1938 to 2013. Subtle changes, but updates make a difference. Found this info graph when I was reading an article comparing Tim Tebow... Read more
Posted on 12 June 2013 BUSINESS, MARKETING & ADVERTISING -
Planning to Sell a New Product? Don’t Forget These 25 Marketing Should Have’s!
I’ve talked with many inventors and entrepreneurs who get very excited about their new product. They’ve spent years building prototypes, convincing family and... Read more
Posted on 11 June 2013 BUSINESS, MARKETING & ADVERTISING -
Manufacturers: Brand and Market Your Business With Video
At the office we are working on videos for our clients, so imagine my delight this morning when I see that the lastest word from internet marketing guru Sage... Read more
Posted on 27 May 2013 BUSINESS, MARKETING & ADVERTISING -
Market Your Business by Submitting to Online Directories
During the month of May, my marketing company – Marketing Resources Results – is profiled by the State of Ohio. The state is focusing on successful women owne... Read more
Posted on 22 May 2013 BUSINESS, MARKETING & ADVERTISING -
Single Space – My Struggle with Staying Current
Recently I’ve become aware that I’m hopelessly out of date. It’s my two space habit. You know, two spaces after each period. I’ve done it since 7th grade when... Read more
Posted on 16 May 2013 BUSINESS, MARKETING & ADVERTISING -
How To Create a Blog Post – For Those Who Don’t Like to WRITE!
If you really don’t like to write, how can you market your business using a blog? Here’s my advice for creating a blog post, even if you don’t consider... Read more
Posted on 15 May 2013 BUSINESS, MARKETING & ADVERTISING -
Is Facebook Still a Strong Marketing Tactic for Your Business?
If your Facebook page and program is still one of the key tactics for communicating with your customers and potential customers, it may make sense to re evaluat... Read more
Posted on 14 May 2013 BUSINESS, MARKETING & ADVERTISING -
Launching a New Product? Three Important Legal Concepts for Protecting Your New...
You’ve got a great idea for a product. You know who you want to market to and have found a manufacturer to help you make the prototypes. Read more
Posted on 04 May 2013 BUSINESS, MARKETING & ADVERTISING -
Content Chemistry – Great Content for Marketing and Branding Professionals
Andy Crestodina, Strategic Dirctor of Orbit Media Studios,has created a terrific resource for branding and marketing professionals who are looking for a way to... Read more
Posted on 02 May 2013 BUSINESS, MARKETING & ADVERTISING -
Turn Your Blog into a Stronger Marketing Tool to Attract More Traffic
Most marketing professionals know that blogs are one of the strongest marketing tools to come along in the last 10 years. If you’ve started a blog for your... Read more
Posted on 18 April 2013 BUSINESS, MARKETING & ADVERTISING -
Branding the United States — One City, County, Or State at a Time
Creating a brand takes time and talent. Beyond the initial surveys and strategies, creative talent develops a look, feel and attitude. Media and “social” take... Read more
Posted on 11 April 2013 BUSINESS, MARKETING & ADVERTISING -
Hotels.com Re-Aligns Brand in US and Around the World
Anyone who has ever tried to brand a product or service for international markets knows there are many challenges. Language. Culture. Color meanings. And produc... Read more
Posted on 02 April 2013 BUSINESS, MARKETING & ADVERTISING -
End of the RSS Google Reader for Subscribers July 1, 2013
Chances are you’re reading this from your Google reader if you subscribe to this blog. Google announced that they will discontinue the Google reader service on... Read more
Posted on 15 March 2013 BUSINESS, MARKETING & ADVERTISING -
The Best New Product Concepts Are Born from Problems
Take one problem. Add some ideas. Talk to a few people who know how to get things done. Take a risk. It’s the beginning of a recipe for a great concept for new... Read more
Posted on 14 March 2013 BUSINESS, MARKETING & ADVERTISING -
New Technologies Improve Marketing Products and Services
This past week I was impressed with two new technologies that makes marketing a new product or service better. 3-D Printing: This 3-D printing looks like it is... Read more
Posted on 05 March 2013 BUSINESS, MARKETING & ADVERTISING -
Is Marketing Responsible for Obesity in America?
As a marketer, at first I was upset, but now I feel there is a huge opportunity. When marketers hang their heads in shame – it’s an opportunity for NPD – new... Read more
Posted on 26 February 2013 BUSINESS, HEALTH, HEALTHY LIVING, MARKETING & ADVERTISING -
Are You Getting the Best Bang for Your Buck with Your Marketing Dollar?
What’s the best way to spend the marketing dollar to get more customers? Isn’t that the fundamental question in marketing? Supporting sales is what marketing... Read more
Posted on 22 February 2013 BUSINESS, MARKETING & ADVERTISING -
Could Your Business Benefit from a Valentine’s Day Marketing Campaign Like This?
Ever used a holiday promotion for your business? Even a company that sells business to business can benefit from a creative campaign that is executed with... Read more
Posted on 11 February 2013 BUSINESS, MARKETING & ADVERTISING -
I’ll Be on the Entrepreneurs Club Radio Show Monday Feb 4, 2013 at 4 Pm
I’ll be talking with Kip Marlow, host of the Entrepreneurs Club Radio Show about Branding today – Monday February 4 at 4:30 pm Eastern Standard Time. The... Read more
Posted on 04 February 2013 BUSINESS, MARKETING & ADVERTISING -
Baby Clydesdale Has My Vote for Best Commercial for 2013 Super Bowl 47
My favorite commercial is the Baby Clydesdale: It’s got heart strings, cuteness, just a little bit of branding and even some audience participation. You can nam... Read more
Posted on 03 February 2013 BUSINESS, MARKETING & ADVERTISING