Brittparsons

LATEST ARTICLES ( 32 )

• Marketing Superpowers

  

  In addition to my love of marketing and the music industry, I am also a huge geek. Superheroes, Harry Potter, Lord of the Rings, Doctor Who, Star Wars, Star... Read more

  Posted on 11 August 2013 BUSINESS, MARKETING & ADVERTISING

• One Item Every Businessperson Should Have

  I recently stumbled upon an article on Creative Overflowabout the importance of business cards. The author lists 4 main reasons everyone should have them. Read more

  Posted on 30 July 2013 BUSINESS, MARKETING & ADVERTISING

• Skinvertising: The Latest Advertising Trend

  What do you think is the perfect ad space? A billboard or bus? Television, radio, or website? What about a person’s leg? Most people would not think to use the... Read more

  Posted on 30 July 2013 BUSINESS, MARKETING & ADVERTISING

• Rihanna’s “777 Tour” Is Still Getting Everyone’s Attention

  Last November, Rihanna began a 7-day trek around the world. She performed seven shows in seven countries to promote her 7thstudio album, Unapologetic. She... Read more

  Posted on 08 May 2013 ENTERTAINMENT, MARKETING & ADVERTISING, MUSIC

• Simple Negotiation Techniques

  My dream job post-graduation is to become a tour manager. I love the idea of working with live music and traveling the world. While the job would have perks,... Read more

  Posted on 19 April 2013 BUSINESS, MARKETING & ADVERTISING

• Brand Awareness Doesn’t Always Equal Profits

  Brand awareness, according to businessdictionary.com, is the “extent to which a brand is recognized by potential customers, and is correctly associated with a... Read more

  Posted on 19 March 2013 BUSINESS, MARKETING & ADVERTISING

• Marketing During the Madness

  March is here already. It is a time that we Americans celebrate the start of spring, St. Patrick’s Day, and perhaps most notably, college basketball playoffs. Read more

  Posted on 07 March 2013 BUSINESS, MARKETING & ADVERTISING

• The Power of Marketing

  One of the things I’ve been told over and over again as a student is to network. In fact, they usually tell us “network, network, network. Read more

  Posted on 28 February 2013 BUSINESS, MARKETING & ADVERTISING

• An Inspirational Video for All businesspeople-Rory Sutherland: Perspective is...

  Psychology is a very significant aspect of marketing, because as a marketer, you must understand how the buyer will perceive your product and what will... Read more

  Posted on 11 February 2013 BUSINESS, MARKETING & ADVERTISING

• Is There Still Room for Myspace?

  Facebook is the top social media site-I think everyone can agree on that, but before Mark Zuckerberg, there was Tom. Tom was the face of the other social media... Read more

  Posted on 19 January 2013 BUSINESS, MARKETING & ADVERTISING

• Spark Your Customers' [P]interest...

  It is a widely known fact that social media has had a huge impact on the way people interact with each other and how they are exposed to companies. Read more

  Posted on 09 January 2013 BUSINESS, MARKETING & ADVERTISING

• What's in a Name?

  Any marketer will tell you that a company will not be successful without the right branding, but what does that mean? The American Marketing Association... Read more

  Posted on 10 December 2012 BUSINESS, MARKETING & ADVERTISING